Content Marketing Manager

We are building awe-inspiring experiences. We are launching award-winning brands. And we are scaling faster than any event organiser in history. Take a leap with Tahaluf, we are offering you the chance to:  

• Work within a highly dynamic business with the energy and style of a start-up  
• Be part of building a business that is launching new products and events at scale  
• Grab an opportunity to accelerate your career and make a real impact.  

The Role  

Tahaluf is seeking a full-time Content Marketing Manager with a focus on creating compelling and engaging campaign content.

As a Content Marketing Manager, you will play a pivotal role in executing content strategies to drive engagement, brand awareness, and lead generation across various digital platforms. This is an exciting opportunity for a creative individual with a passion for content creation and marketing to bring their skillsets into the trade events and exhibitions industry. 

Responsibilities: 

• Growing new users, subscribers, database, pageviews, and engagement 
• Conducting primary and secondary market research with industry stakeholders to gain deep insights into their requirements and deliver tailored content accordingly. 
• Conducting keyword research and optimize content for SEO to improve organic search visibility and drive traffic. 
• Developing and executing comprehensive content marketing strategies aligned with business objectives and target audience preferences. 
• Creating high-quality, engaging content for digital channels including websites, social media, email marketing, blogs, and other online and offline platforms (like print) 
• Collaborating with cross-functional teams including marketing, design, and sales to ensure content is aligned with brand messaging and objectives. 
• Managing content calendars and schedules to ensure timely delivery of content across all channels. 
• Monitoring and analysing content performance using analytics tools to measure effectiveness and make data-driven decisions for optimization. 
• Staying updated on industry trends, best practices, and emerging technologies to continuously improve strategies and tactics. 
• Assisting in the planning and execution of marketing campaigns, promotions, and events to support business objectives. 
• Maintaining brand consistency and integrity across all content initiatives. 
• Providing guidance and education in brand messaging, style guidelines, and voice. 
• Identifying ways to repurpose existing content in the form of webinars, whitepapers, infographics, etc. 
• Orchestrate multi-step email and newsletter campaigns, including segmentation and setup.