Senior Manager, Investment Analytics

Reporting to the Investment Analytics Director, you will join Jellyfish's Investment Analytics team, a broad and diverse team within the Paid Media Practice encompassing Marketing Analysts, Data Scientists and Data Visualization specialists.

You will be the point of contact for all analytics related issues, working with a team of Data planning and BI team members. Be seen as the team's first port of call for daily marketing analytics enquiries, while driving the long term strategic vision of our client's measurement framework, testing agenda, and dash-boarding solutions.

Your primary responsibilities will include:

• Work with clients and partners to clarify goals and timings to define dash-boarding solutions, cover data sources, data collection, schema, and visual design
• Work with the Sales & Partnerships team and other capabilities to present the benefits of Tableau and other BI tools and their features to prospects and existing clients, depending on their challenges
• Contribute to the design of collateral and processes to develop the practice further and improve the product portfolio
• Define a measurement framework that is reflective of account strategies by identifying the proper data sources and KPIs aligned to business goals and illustrate campaign effectiveness
• Plan measurement proposals to evaluate and refine activity, including test and learn, conversion lift studies and deeper analysis
• Identify opportunities to solve recurring client challenges and improve the product portfolio