Virtual Assistant - Social Media & Marketing for MedSpa Clinic

About the Role

We are seeking a highly skilled and creative Virtual Assistant to support a high-profile client in a fast-paced environment. This role requires strong expertise in social media management, content creation, graphics design, marketing, and audience engagement/monitoring. The ideal candidate is proactive, detail-oriented, and able to adapt quickly to shifting priorities.

Key Responsibilities

• Manage and grow the client’s social media presence across multiple platforms.
• Create engaging content, including graphics, captions, and short-form media.
• Monitor traction, audience insights, and engagement to optimize campaigns.
• Assist with marketing strategies to increase brand visibility and reach.
• Provide regular reports on performance, engagement, and campaign results.
• Collaborate with the client to maintain brand consistency and meet goals.
• Ensure open communication and responsiveness throughout the shift.

Requirements

Requirements

• Manage and grow the client’s social media presence across multiple platforms.
• Create engaging content, including graphics, captions, and short-form media.
• Monitor traction, audience insights, and engagement to optimize campaigns.
• Assist with marketing strategies to increase brand visibility and reach.
• Answer and manage phone calls with professionalism, ensuring accurate information is provided.
• Schedule patient appointments correctly, with attention to medical compliance (e.g., only licensed providers may administer injectables such as Botox and fillers).
• Provide regular reports on performance, engagement, and campaign results.
• Collaborate with the client to maintain brand consistency and meet goals.
• Ensure open communication and responsiveness throughout the shift.

Preferred Qualifications

• Proven experience in social media management, digital marketing, and content creation.
• Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite, Capcut or similar).
• Strong understanding of social media analytics, trends, and audience engagement strategies.
• Excellent written and verbal communication skills, with a professional phone manner.
• Ability to accurately schedule appointments and follow client-specific booking protocols.
• Prior experience working in aesthetics, medspa, or similar healthcare settings is required.
• Ability to thrive in a fast-paced, high-demand environment.
• Must be comfortable with an open camera policy during working hours.
• Highly organized, detail-oriented, and proactive in suggesting creative ideas.

Preferred Qualifications

• Experience supporting high-profile clients or executives.
• Familiarity with appointment booking systems and CRM tools.

Work Environment

• Remote role with active client collaboration.
• Fast-paced, dynamic workload requiring flexibility and initiative.
• Open camera policy while on shift for real-time communication.