Graphic Designer

Turn our stories into scroll-stopping design and make The July shine from Amsterdam to the world…

The July is where great stories begin…

The July is a premium hospitality brand that’s bringing the human touch to the way people travel. We are a group of apartment-hotels driven by delivering the best experience the world has ever seen, for guests staying one night or one year.

From Amsterdam to the world! Together with our shareholder Aware Super, we are implementing our strategy of international growth as owner-operator. Our teams have the ambitious goal to develop multiple new apartment-hotels across prime European cities like London, Dublin, Paris, Lisbon and Barcelona. Each location has the local stories and spirit interwoven throughout the apartment-hotel’s distinctive design.

About the Role
We’re looking for a visually obsessed, brand-led designer to own and evolve The July’s design universe. You’ll build and protect our visual identity across our growing portfolio of brands, create world-class assets, and bring stories to life across digital, print, content, and spaces.

A core part of your role will be to manage our master design system and translate it into beautiful, intuitive toolkits (primarily in Canva) that empower other teams to create on-brand materials day-to-day- without diluting quality.

You’re hands-on, have refined taste, and are excited by new creative tools including AI for faster iteration and higher creative impact.

What You'll Do

Guard and evolve our visual direction

• Own and evolve our master visual identity and design system across our growing portfolio of apartment hotel and restaurant brands.

• Maintain brand guidelines, libraries, typography systems, layouts, and visual rules

• Create campaign identities, digital assets, print collateral, signage, merch, event assets, and more.
  

Enable teams to remain creatively consistent 

• Build scalable templates & toolkits for hotel & restaurant teams (primarily in Canva)

• Train operational teams on how to use templates effectively

• Maintain high brand standards through intuitive systems, QA, and clear creative direction
  

Aid our marketing team in campaigns and launches

• Translate brand narratives into compelling visual storytelling across formats for seasonal campaigns and launches

• Design channel-optimised assets across digital ads, socials, email & more

• Capture light photography/video content on-site when needed 

Workflow Experimentation & Optimisation 

• Leverage AI tools (Midjourney, Adobe, Figma AI, Runway, etc.) for versioning, exploration & iteration

• Experiment with workflows that enhance quality and speed without losing craft
  

Collaboration

• Partner closely with on-property teams to manage and prioritise design studio requests

• Ensure all visual output is cohesive, aspirational, and consistent across markets

• Manage asset libraries and file systems for clarity and ease of use