Freelance Digital Copywriter/Linguist, Search advertising PPC - European

Join our Vendor Team to support our digital projects!

What we’re looking for:

• Writers with hands-on experience in pay-per-click (PPC) advertising campaigns, who can create, adapt, and localise ad copy specifically for search ads (Google, Naver, etc.).

• Copywriters who understand:

  • Keyword research: Able to identify and naturally incorporate relevant keywords into ad copy.

  • Negative keyword strategy: Can help ensure ads do not appear for irrelevant or unwanted queries.

• Ad copy creation/adaptation: Capable of writing effective, and clear headlines, descriptions, and paths, which adhere strictly to platform character limits and best PPC practices.

• Experience optimising ad copy (tone, clarity, call-to-action) for local audiences in their native language.