Social Media Content Creator

A fast-growing health and wellness brand is seeking a visionary Social Media Content Producer to craft powerful storytelling across every channel. This is a dynamic, hands-on role for an ambitious creative who lives and breathes ideas - someone who can turn concepts into compelling visuals, videos, and experiences that spark emotion, build community, and drive meaningful engagement.

As the creative engine behind the brand’s content output, you’ll shape the voice, elevate the aesthetic, and produce standout work that inspires, performs and resonates. The ideal candidate is fluent in culture, endlessly curious and passionate about redefining how people experience health, wellness and food.

The Basics:

● Salary: £45-£50k

● Working Hours: 40 hours p/w

● Great benefits include: shares, wearables budget and free products!

The Role...

Content Creation + Production:

• Produce high-quality social-first content across photo, video, motion, and short-form formats (TikTok, Reels, YouTube Shorts).
• Execute content shoots end-to-end — planning, filming, editing, and delivering polished assets.
• Maintain a strong, consistent brand identity across all creative outputs.
• Work closely with designers and copywriters to ensure every piece of content feels cohesive and on-brand.
• Bring fresh creative ideas to life through dynamic, storytelling-led content that engages and grows the audience.

Social Media Execution:

• Manage day-to-day content publishing across all social platforms.
• Create audience-focused content that drives conversation, community building, and meaningful engagement.
• Keep content calendars organised, ensuring timelines are met and campaigns are delivered smoothly.
• Optimise content in real time based on performance, insights, and evolving trends.

Innovation + Trends:

• Stay ahead of social media trends, new formats, and emerging creative techniques.
• Regularly test innovative content ideas to push boundaries and keep the brand culturally relevant.
• Monitor competitor and industry activity to keep the brand’s content fresh, distinctive, and forward-thinking.

The Person...

• 3+ years proven experience creating high-quality social content, ideally within lifestyle, health, wellness, or food.
• Exceptional storytelling skills and a strong creative instinct for what captures attention online.
• Strong visual sensibility with the ability to shoot and edit compelling video content that can be used across a range of channels and mediums. Experience with a range of editing software is essential. 
• Hands-on experience across TikTok, Instagram, YouTube Shorts, and emerging platforms.
• Confident working alongside with videographers, photographers, and designers to bring ideas to life.
• Deep understanding of what performs on social and how to optimise content for engagement.
• Highly creative, experimental, and always clued into culture and trends.
• Strong organisational, communication, and project management skills.
• Passionate about health, wellness, food, and community-driven experiences.

Your recruiter for this role is Izzy Roberts, Senior Recruiter at Jobs In. Fitness, and can be contacted simply by applying for this role below. Jobs In. Fitness are a fitness recruitment agency, specialising in hundreds of fitness jobs in the UK like these. If you are keen to be considered please ‘apply now’. Please note that only applicants matching the strict criteria above will be contacted as part of the recruitment process.