SEO Content Editor
Full TimeJob Overview
Gravity Global is the world’s most awarded marketing consultancy specialising in brands operating in complex markets. Led by strategy, innovation, technology, data, and creativity, we create brand-and-demand marketing programmes that drive transformational growth for our clients.
With 14 wholly owned offices across the US, Europe and APAC, and our Global Talent Hubs in emerging markets, you can build a truly global career in a rapidly scaling organisation that’s shaping the future of marketing.
At Gravity Global, we believe our people are our greatest strength. We’re a collective of creative thinkers, strategic storytellers, and data-driven innovators united by one mission – to deliver exceptional work that makes an impact. We’re growing fast – across continents and disciplines – and we’re looking for passionate individuals who want to make a difference: for our clients, our teams, and the world around us.
We are searching for an experienced SEO Content Editor to work alongside some of the best brains in the industry.
We are searching for an experienced SEO Content Editor to work alongside some of the best brains in the industry.
This is an exciting opportunity to help build and shape the future direction of Gravity Global’s largest growth area in a rapidly expanding network agency, and you will be responsible for researching, briefing, and creating high-quality SEO content for client websites.
Key Responsibilities
SEO Content Creation
- Work within client brand guidelines, tone of voice and UX best practices to create effective, user-centric content guided by keyword research and search intent.
On-page Optimization
- Optimize individual pages on a client website to align better with keyword strategy and search intent, ensuring that metadata (title, description), header tags and content are aligned with SEO best practices.
- Monitor and make recommendations for the avoidance of canonicalization/keyword cannibalisation issues, including canonical tags where appropriate to address duplicate content issues and guide search engines on the preferred version of a page.
Internal Linking
- Implement and optimize internal linking structures to improve navigation, distribute link equity, and enhance the overall user experience.
Guide linkable content assets
- Work closely with client stakeholders and Digital PR teams to guide and develop engaging, user-focussed linkable assets that encourage engagement and online linked coverage for our clients.
Stay Updated on SEO Trends
- Stay abreast of industry trends, search engine algorithm updates, and emerging technologies to proactively adjust strategies and maintain optimal performance.
Collaboration with Other Teams
- Work closely with technical SEO and Digital PR colleagues, as well as third party content creators to ensure alignment between on-site SEO efforts and overall client business goals.
Reporting and Communication
- Provide regular reports on on-site SEO performance, highlighting achievements and areas for improvement.
- Communicate SEO content strategies and recommendations to non-technical stakeholders.
Skills, Knowledge and Expertise
- Proven experience (3+ years) in online content creation and/or on-site SEO optimisation, with a successful track record of driving engagement and organic growth.
- Knowledge of SEO industry best practices, search engine algorithms, and ranking factors.
- Experience working with SEO and content research tools such as Google Analytics, Google Search Console, Clearscope, Semrush, Ahrefs, SimilarWeb etc.
- Ability to present compelling on-site SEO analysis to client stakeholders, supported by more senior members of the team on larger enterprise clients.
- Strong analytical and problem-solving skills.
- Demonstrable experience taking and applying colleague and client stakeholder feedback to your work.