Marketing Manager
Permanent - Part TimeJob Overview
The overall scope of the Marketing Manager is to assist the Director of Sales & Marketing to position and promote the hotel and its outlets as the market leader through Marketing activities as well as to ensure compliance with the brand Kempinski.
Key Responsibilities
- Under the supervision of the Director of Sales & Marketing create the hotel media and marketing plan.
- Implement media and marketing plan and coordinate with agencies.
- Determine overall marketing campaign ROI. Monitor and review the response rates in order to improve and take corrective measures (where applicable).
- Play a significant role in developing the hotel Marketing budget and maintain budget control.
- Under the guidance of the Director of Sales & Marketing create and implement all Marketing activities, including but not limited to:
- Creation and print of collateral
- Promotions and packages
- Advertising
- Market analysis
- Photo-shootings
Job Requirements
- Proficient understanding of the Marketing Principle fundamentals, concepts, tools and practices.
- Copywriting skills
- Experience in developing and running Marketing campaigns and their analysis
- Proven project management skills