Social Media Assistant (Planning & Strategy)

THE ROLE

We’re looking for an organised, detail-driven Social Media Assistant to support the planning and operational side of our social team. This role is all about keeping our channel calendars sharp, our publishing process smooth, and our reporting and tagging accurate — so our campaigns land brilliantly and on time. You’ll work closely with the Social Media Executive and Senior Social Media Manager, partnering with our insights team to help us understand performance and embed best practice across everything we do. This is a hybrid office/home role and is not expected to be on set or on shoots but with opportunities should there be the need for on set attendance. 

What you’ll be doing...

• Own and maintain the social channel calendars across platforms — ensuring accuracy, consistency, and clear visibility of what’s going live. 
• Support scheduling, publishing and live posting, including checklists, captions, links, and final QA before go-live. 
• Coordinate assets and approvals: track deliverables, manage file paths, keep folders tidy, and ensure the right creative is in the right place at the right time. 
• Monitor comments and messages daily; flag issues, triage to the right teams, and help keep our community experience consistent. 
• Tag products and content accurately on posts and apply campaign labels/taxonomy in Brandwatch (or equivalent platform) to support measurement. 
• Support the insights team by keeping campaign tags clean, pulling basic performance metrics, and helping build weekly/monthly reporting. 
• Help with deck formatting and updates: keep presentations polished, brand-aligned and easy to follow. 
• Support organic boosting and TikTok Spark codes when needed, following agreed guardrails and processes. 
• Own admin tasks for the social team: meeting notes, action trackers, diary support, and maintaining best-practice documentation. 
• Work hand-in-hand with community management, influencer marketing, paid social and creative teams to amplify campaigns and boost engagement.  

This role is for you if… 

• You love being the person who keeps everything organised: calendars, trackers, assets, and deadlines. 
• You’re excited by planning and strategy, and you like thinking about the bigger picture (not just creating content on the day). 
• You’re comfortable behind the camera and prefer operational excellence over being on-screen. 
• You’re curious about performance and results, and you enjoy learning how to turn data into actions. 
• You’re proactive, eager to learn, isn’t afraid to ask questions and to take action. 
• You thrive in a fast-paced environment and stay calm when priorities shift.