Business Development Director - China

Business Development Director - China (Shanghai)

The Business Development Director in a few words

Drive growth and market presence across Mainland China in key sectors: Consumer Electronics, Automotive, Semiconductor, and Aerospace & Defense. Lead a high-performing team to define commercial strategy, manage pipelines, build strategic customer relationships, and deliver revenue and margin targets.

This is a high-impact, cross-functional role with global exposure across APAC, Europe, and North America.

Roles and Responsibilities

Sales Leadership

• Lead and develop the China Business Development Manager team to achieve regional targets
• Set quotas, KPIs, and drive disciplined sales execution across the China sales organization
• Drive pricing and proposal decisions for strategic opportunities, ensuring competitive positioning and profitable outcomes

Business Development & Strategy

• Define and execute China’s commercial strategy across Consumer Electronics, Automotive, Semiconductor, and Aerospace & Defense
• Drive business development by engaging customer decision-makers, leading complex pursuits, and advancing opportunities from early engagement through deal closure
• Identify, prioritize, and develop strategic and growth accounts, building multi-year account plans that expand scope, penetration, and revenue over time
• Provide market and competitive insights to refine focus and support profitable expansion in China

Regional Sales Ownership & Management

• Own the China quota and deliver results through strong pipeline management and strategic pursuit leadership
• Enforce CRM discipline and maintain a high-quality, actionable sales pipeline
• Lead forecast consolidation, KPI tracking, and performance reporting for China
• Provide regular business insights and strategic recommendations to APAC and global leadership based on China market performance and customer feedback

Team Management & Development

• Coach Business Development Managers in consultative selling, value positioning, and early opportunity qualification
• Foster a collaborative, high-performance sales culture

Internal Collaboration

• Partner cross-functionally with Solution Architects, Engineering, Operations, and Marketing to support pursuit excellence and market presence
• Align with global account teams to support multinational customers operating in China