UA Manager (Google Ads)
Job Overview
Zing Coach is the world’s first AI Fitness Personal Trainer, revolutionising the way people approach health and wellness. Four years ago, we set out to replace traditional PT sessions with smart, personalised, motivating guidance powered by AI. We’re not just another app – we’re a movement, on a mission to help everyone reach their full physical and mental potential.
We are currently looking for experience data driven UA Manager (Google Ads). You will own the full Google Ads ecosystem from strategy and campaign execution to attribution, analytics, and performance optimisation - driving high-quality traffic to our web funnels and mobile apps across the US and Tier 1 markets.
Responsibilities
Scaling Google Ads channel from $100K/month up to $1M/month to become one of top-3 main UA channels
Manage the whole scope of Google Ads instruments to drive traffic to Zing web funnels and IOS/Android apps in US and Tier1 countries
Report on campaign performance and optimize campaigns to hit ROAS goals
Coordinate with our Creative team on creative assets
Work in close collaboration with the Growth and Product team to match users’ intent, keywords, creatives, and ad messages to increase CVR and lower CAC
Own Google Ads setup: pixel, conversion signals, attribution, enhanced analytics, etc
Conduct the market research
Develop relationships with the Google team, participate in beta features and experiments
We expect that you have
Both sharp analytical thinking and genuine curiosity
3+ years in PPC (Google Ads, Bing, ASA)
Experience scaling e-com or app campaigns at $300k+ monthly spend
Real feel for unit economics and funnels (a2a; w2a; w2w)
You think systems and campaign architectures, you care about the "why" behind the data
AI-tools adept
Bonus points for additional sources
Fluent English
Health & Fitness background (nice to have)
Why working at Zing is awesome
Be part of the fastest-growing fitness and lifestyle startup
Help shape the internal engine of one of the most exciting AI consumer product
Excellent work environment: the company is small enough to be person-oriented
Remote-friendly environment with the option to collaborate in-person
Come be a part of something extraordinary at Zing AI Coach – where innovation meets inspiration, and every day brings new opportunities for growth and impact. Join us and help us create an exceptional user experience for Zing Coach!