PR & Communications Lead

Drive Narrative. Shape Reputation. Make Every Message Count.

At BJAK, we’re building Southeast Asia’s leading digital insurance platform - and our growth depends on strategic, consistent, and impactful communication.

The PR & Communications Lead is responsible for defining and protecting Bjak's corporate narrative across all external and internal channels. This highly visible role ensures all messaging - from media relations and corporate social responsibility (CSR) to employee communications - is strategically aligned, consistent, and effective in fostering a positive reputation among customers, stakeholders, and the media.

What You’ll Do:

• Oversee the comprehensive messaging strategy for Bjak across all public-facing and internal channels, shaping how the organization communicates with customers, media, investors, and employees.

• Lead external media relations by managing relationships with journalists, media outlets, and PR agencies to proactively identify opportunities for favorable coverage of Bjak’s products and growth milestones.

• Develop all key external communications assets, including press releases, media kits, executive talking points, and briefing materials, ensuring high-quality and consistent narrative delivery.

• Manage corporate reputation and crisis communications, proactively anticipating public perception issues and rapidly developing strategic responses to safeguard Bjak’s brand integrity and stakeholder trust.

• Oversee and execute internal communications (newsletters, memos, company-wide announcements) to align staff activities with organizational goals and foster a culture of transparency and accountability.

• Drive the communication strategy for Corporate Social Responsibility (CSR), sustainability, and social participation initiatives, enhancing the perception of Bjak’s role in the community.
  

The right fit has:

• 6+ years of progressive experience in Public Relations, Corporate Communications, or External Affairs, preferably within the Fintech, Tech, or Financial Services industries.

• Proven track record of success in proactively securing high-impact media coverage and managing relationships with top-tier business and trade journalists across the ASEAN region.

• Demonstrated experience in developing and executing crisis communication plans and managing media responses during high-pressure situations.

• Exceptional written and verbal communication skills, with the ability to translate complex business and technical information into clear, compelling public narratives.

• Experience serving as a company spokesperson or successfully preparing executives and subject matter experts for high-stakes media interviews and public appearances.

• Strong understanding of internal communications best practices and the use of digital channels (intranet, internal apps) to drive employee engagement and alignment.
  

Why Join BJAK:

• Lead communications for one of Southeast Asia’s fastest-growing digital platforms.

• Directly influence BJAK’s brand, reputation, and narrative across the region.

• Partner closely with senior leadership on high-impact initiatives.

• Be part of a dynamic, ambitious, and innovative team shaping the future of financial access

• Competitive compensation, hybrid work arrangement, and opportunities to scale your impact regionally.
  

About BJAK:
BJAK is Southeast Asia’s leading digital insurance platform, simplifying insurance and financial products for millions of users through Bjak.com. Our proprietary technologies - from AI-powered decision engines to advanced custom APIs - enable us to deliver transparent, accessible, and intuitive financial experiences. We are on a mission to transform how people discover, compare, and access financial products across the region.