Job Overview
- Design, build, and deploy autonomous AI agents to support marketing operations and demand generation initiatives.
- Develop intelligent research agents that identify intent signals, company news, funding events, hiring trends, and other market insights to enrich CRM data.
- Build AI-powered campaign management systems capable of monitoring and optimizing paid media, email, and social campaigns based on real-time performance.
- Develop dynamic lead nurturing workflows using NLP and LLMs to personalize prospect engagement.
- Create human-in-the-loop evaluation frameworks to ensure AI-generated outputs align with brand voice, quality, and security standards.
- Integrate AI agents with marketing platforms including HubSpot, Salesforce, 6sense, Google Analytics, and related MarTech tools.
- Design scalable prompt engineering strategies that improve reasoning accuracy and minimize hallucinations.
- Build AI workflows leveraging APIs, JSON data structures, and Retrieval-Augmented Generation (RAG).
- Continuously evaluate campaign performance and optimize autonomous marketing agents for maximum ROI.
- Partner with cross-functional teams to identify automation opportunities across the customer acquisition funnel.
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