Product Manager - Digital Solutions & Connected Biking

What You'll Do:

• Define Vision & Strategy: Develop and articulate a compelling product vision and strategy for connected devices (e.g., integrated displays, sensors, telematics) and digital solutions (e.g., mobile apps, cloud services) that aligns with the overall company objectives and rider needs.
• Market & User Research: Conduct in-depth market research, competitive analysis, and gather user insights (interviews, surveys, usability testing) to identify unmet needs, pain points, and opportunities for innovation within the ebike connected ecosystem.
• Requirements Definition: Translate user needs and business requirements into clear, concise, and detailed product specifications and user stories for engineering and design teams.
• Cross-Functional Collaboration: Work closely with a diverse range of teams including:
  • Engineering (Hardware & Software): Guide development, answer questions, and ensure technical feasibility and quality.
  • Design (UX/UI): Collaborate on intuitive and delightful user experiences for all digital interfaces.
  • Marketing & Sales: Partner on go-to-market strategies, product positioning, messaging, and sales enablement.
  • Customer Support: Understand common issues and leverage insights to improve product functionality and user experience.
  • Business Development: Explore potential partnerships for integrated services or features.
• , Performance Monitoring & Optimization: Define key performance indicators (KPIs) for connected features and digital solutions. Monitor performance, analyze data, and iterate on products based on user feedback and usage patterns.
• Technology Scouting: Stay abreast of emerging technologies, industry trends, and best practices in IoT, connectivity, data analytics, and digital platforms relevant to the ebike, sporting goods and broader mobility sectors.
• Stakeholder Communication: Effectively communicate product plans, progress, and results to internal stakeholders at all levels.