Account Manager (MDU/SFH)
Full-time AssociateJob Overview
Account Manager – Residential Communities (SFH & MDU)
Brightspeed is seeking a strategic, relationship-driven Account Manager to lead property-level revenue growth and fiber penetration across a large, multi-state portfolio of Single-Family Home (SFH) and Multi-Dwelling Unit (MDU) contracted communities.
This role owns sales performance and adoption across assigned residential properties, combining strategic planning with hands-on field execution to accelerate fiber adoption and expand Brightspeed’s market presence. The Account Manager serves as the primary strategic lead for each community, responsible for strengthening property partnerships, influencing go-to-market strategy, and driving measurable penetration growth from launch through long-term maturity.
Success in this role requires building strong relationships with builders, developers, property managers, leasing teams, and Homeowner Associations (HOAs), while working directly alongside third-party indirect sales and marketing partners to optimize execution and maximize productivity. By influencing go-to-market strategies tied to greenfield and brownfield builds, Open for Sale timelines, and community launch readiness, the Account Manager ensures properties are positioned to achieve strong early-stage adoption and sustained revenue growth.
This role blends territory leadership, analytical decision-making, and disciplined field engagement, requiring significant in-market presence to support partners, strengthen community relationships, and directly influence sales outcomes across Brightspeed’s contracted portfolio.
Responsibilities
Property Strategy & Relationship Leadership
- Serve as the primary strategic lead for assigned properties, influencing decision-making with property owners, management teams, builders, developers, HOAs, and on-site stakeholders to support adoption goals.
- Build and maintain strong partnerships that position Brightspeed as the preferred fiber provider within contracted communities.
- Influence property-level engagement strategies and community outreach initiatives that drive awareness, adoption, and long-term partnership value.
Field Execution & Indirect Channel Leadership
- Maintain a strong field presence, spending 50% or more of time in market engaging communities, supporting sales activation, and strengthening property relationships.
- Work directly alongside door-to-door vendors, indirect sales agents, and marketing partners, ensuring alignment with property-level objectives and revenue targets.
- Co-direct third-party indirect sales and marketing partners, setting strategy, defining success metrics, and ensuring field execution aligns with portfolio goals.
- Lead regular strategy reviews with indirect partners to refine tactics, improve productivity, and close penetration gaps.
- Support resident engagement events, outreach initiatives, and targeted marketing campaigns designed to accelerate fiber adoption.
Go-to-Market Strategy & Launch Coordination
- Influence go-to-market strategies tied to greenfield and brownfield builds, Open for Sale timelines, and community launch readiness.
- Partner cross-functionally with Sales, Marketing, Operations, Construction, and Product teams to ensure cohesive execution from strategy through activation.
- Oversee marketing activation at the property level, ensuring the right mix of awareness, conversion, and retention tactics based on property maturity and performance.
- Support new property launches and infrastructure upgrades to maximize early-stage penetration and speed-to-revenue.
Territory & Portfolio Management
- Own revenue growth and performance across a large, multi-state portfolio of residential communities, balancing strategic planning with hands-on execution to drive consistent results.
- Manage and prioritize a diverse portfolio spanning multiple geographies, tailoring sales strategies to regional market dynamics, customer needs, and competitive positioning.
- Travel regularly across assigned states to maintain a strong field presence, strengthen relationships, and directly influence sales outcomes.
- Analyze performance data, pipeline health, and market trends across territories to identify risks, uncover opportunities, and drive proactive course correction.
Performance Tracking & Reporting
- Utilize CRM platforms and performance dashboards to track penetration, revenue growth, and portfolio performance.
- Conduct regular portfolio reviews and provide forecasting and performance insights to leadership.
- Translate performance insights into actionable strategies that drive sustained revenue growth.
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