Head of Communications

The Head of Communications role is focused on strengthening CcHUB's reputation as Africa’s leading innovation and creative ecosystem enabler by strategically shaping and amplifying our voice across the continent and globally. The role will lead the design and execution of high-impact communication strategies that:

• Elevate CcHUB’s profile across its priority sectors (Creative Industries, Education, Health).

• Drive targeted engagement with priority audiences to unlock participation, partnerships, and funding.

• Strengthen internal cohesion across CcHUB’s Pan-African footprint.

• Showcase impact, insights, and thought leadership to influence ecosystems, policy, and investment flows.

Duties and Responsibilities

1. Strategic Communications & Brand Positioning

• Lead the development and execution of a multi-country communications strategy aligned to CcHUB’s 2025–2030 vision, sector priorities, and thematic focus.

• Shape a clear, compelling CcHUB narrative tailored for funders, partners, policymakers, ecosystem players, and the media.

• Drive targeted audience segmentation to deliver the right message to the right audience in the right channel.

• Ensure CcHUB’s positioning reflects its Pan-African reach, sector depth, and innovation leadership.

2. External Engagement & Thought Leadership

• Develop and maintain strong relationships with tier-1 African and global media outlets, journalists, and influencers in technology, innovation, and creative economy spaces.

• Proactively identify and secure speaking, thought leadership, and media opportunities for the CEO, senior leadership, and practice leads.

• Curate and amplify CcHUB’s research, insights, and ecosystem intelligence to influence sector narratives and policy discussions.

3. Content Leadership & Storytelling

• Oversee creation of high-quality, engaging content (articles, op-eds, reports, videos, case studies) that showcase CcHUB’s work, partners, and portfolio companies.

• Lead development of compelling impact stories across CcHUB’s hubs, programs, and alumni network.

• Ensure consistent brand voice and visual identity across all channels, including digital platforms and partner communications.

4. Campaigns & Event Communications

• Design and execute integrated campaigns to support program launches, funding announcements, ecosystem initiatives, and advocacy goals.

• Manage media relations, coverage, and amplification for CcHUB-hosted and external events, including Pan-African pop-up convenings.

• Collaborate with practices and the Community Team to leverage events for visibility and partnership generation.

5. Internal Communications

• Strengthen internal alignment and knowledge sharing across hubs and countries through fit-for-purpose internal comms platforms and practices.

• Work with leadership to ensure all teams understand and can articulate CcHUB’s priorities, impact, and narrative.

6. Measurement & Insights

• Establish clear metrics for communications performance (reach, engagement, influence, partnership leads generated).

• Track, analyse, and report on campaign and platform performance, using insights to refine strategy and execution.

• Feed ecosystem intelligence and feedback from communications activities into business development and program design.

7. Portfolio Company Support

• Provide strategic communications advisory to CcHUB-supported startups and partners, enhancing their brand positioning and storytelling to attract customers, partners, and investors.

Key Performance Indicators

• Strategic Communications & Brand Positioning
• Staffing & Team Development
• Content Leadership & Storytelling
• Campaigns & Event Communications
• Internal Communications
• Measurement & Insights
• Portfolio Company Support