Centre of Excellence Manager – Marketing Automation

Te Whiwhinga mahi | The Opportunity  
 

This is a pivotal role where you’ll take ownership of how marketing automation is designed, delivered, and embedded across the business. You’ll work across our Retail and Technology teams to ensure Salesforce Marketing Cloud enables high-quality, personalised customer journeys from acquisition through to retention and growth. 

You’ll be part of a complex, fast-evolving environment, influencing and guiding teams on what great looks like as capability grows. 

In this role, you will:  

• Own the setup, configuration, and ongoing evolution of Salesforce Marketing Cloud. 

• Shape how customer journeys are designed and activated across lifecycle stages. 

• Partner across marketing, growth, customer experience and technology to align platform capability with business outcomes. 

• Enable teams to confidently use marketing automation through training, standards, and clear guardrails. 

• Influence how data, platforms, and customer engagement come together to support growth. 

• Act as a key bridge between our retail business and technology, guiding decisions and roadmap direction.