Marketing Manager - iGaming
Job Overview
Position: Marketing Manager
Location: Limassol, Cyprus
Work Model: 100% on-site
Employment Type: Full-time
Duties & Responsibilities
Direct multi-channel campaigns spanning SEO, PPC (Google Ads, affiliates), social media, email, and SMS.
Evaluate and refine core metrics like CAC, LTV, ROI, and churn via GA, Amplitude, and Tableau.
Handle monthly marketing budgets of up to $500K, optimizing spend across channels.
Supervise content planning, A/B tests, and promotions while adhering to regulations.
Lead a team of 5-10 marketing specialists.
Partner with Product, CRM, and Development teams to enhance user acquisition and retention.
Work alongside internal marketing/analytics groups and external partners in Payments, Risk, CRM, and Compliance.
Track performance in major markets (EU, LATAM, Asia) and deliver data-backed recommendations.
Requirements
Native or fluent English skills (spoken and written).
At least 2 years in iGaming and performance marketing.
Track record of growing to 50K+ monthly depositors.
Own network of active affiliates.
Expertise in AppsFlyer/Adjust and Braze/Klaviyo.
Analytical, data-focused approach.
Team management/supervision experience is a plus.
Affiliate network background is a plus.
Benefits
Attractive salary plus performance bonuses.
Sports perks for wellness.
Complimentary daily lunches.
6 paid sick days and 4 personal days annually.
Opportunities at industry events and conferences.
Friendly, team-oriented culture.
Plus many more perks!
Diversity and Inclusion
We are committed to an inclusive workplace where all individuals are respected and valued. We encourage applications from people of all backgrounds and identities and welcome candidates who will bring diverse perspectives to our team.