Sr. Manager Retail Media & Campaigns
Full-time Mid-Senior LevelJob Overview
Whats on your plate?
Own the strategy and planning of quick commerce campaigns across the region.
Work with key stakeholders across the q-comm vertical to align on strategic objectives and ensure that plans are devised that will meet these objectives.
Ensure that customer relevance is always prioritized, ensuring that all campaigns are relevant to our customers.
Support other functions in the creation of major campaigns, including the strategy, planning, creative direction, and concept.
Work with country teams to develop in-store merchandising guidelines to drive conversions and engagement.
Plan and execute tailored and targeted campaigns to drive growth, frequency, and basket size.
Proactively recommend and support in the development and implementation of new strategies to boost volume growth, while keeping margins on target.
Analyze all on-going campaigns, including performance tracking and sharing learnings across functions.
Analyze data sets to identify consumer and market trends, and suggest high impact growth strategies.
Work with the Marketing team to develop content to drive brand awareness, sessions, new customer acquisition and orders.
Work with CRM and Performance teams to identify and track campaign success in delivering business objectives, analyze relevant data streams to lead improvements.
What did we order?
8+ years work-related experience in Campaign Management / Marketing / Category Management
Commercial experience with E-commerce/FMCG/grocery retailers is a must Ability to manage complexity and be comfortable with ambiguity
Ability to manage multiple stakeholders - experience in a matrixed, high growth company will be valued
Strong analytical skills, experience with data visualization software is a plus (Looker, Tableau)
Good communication and presentation skills
Ability to work autonomously in a highly demanding and often ambiguous environment, with strong attention to detail and exceptional organizational skills