Digital Marketing Manager

Main Responsibilities

Business Performance & Analytics

• Monitor the performance of digital services through business and marketing KPIs (traffic, conversion, revenue, customer acquisition, retention, etc.).
• Analyze campaign and business performance to identify optimization opportunities and improve overall service profitability.
• Conduct competitive analysis, benchmark market trends and identify growth opportunities.
• Prepare regular business and performance reports with actionable recommendations.

Digital Marketing Execution

• Coordinate and optimize digital marketing campaigns across acquisition channels.
• Ensure campaigns are executed on time and aligned with business objectives.
• Support the creation of marketing materials and localized messaging adapted to the Saudi market.
• Continuously monitor campaign performance and recommend optimization actions.

Business Operations & Project Management

• Coordinate the launch of new services, marketing initiatives and operational projects.
• Act as the main point of coordination between Business Development, Technical, Product, Marketing and Operations teams.
• Follow up on project deliverables, timelines and dependencies to ensure successful execution.
• Monitor day-to-day operational performance and proactively resolve issues impacting business results.

Stakeholder Management

• Build strong relationships with internal stakeholders and external partners.
• Ensure effective communication and alignment across all teams involved in service delivery.
• Support the implementation of best practices and continuous improvement initiatives.