Creative Specialist (Marketing Team)

Key Responsibilities

• Content Creation 
• Design and produce creative assets for social media, paid ads, landing pages, and marketing campaigns 
• Develop engaging video content, motion graphics, and short-form edits 
• Write clear, persuasive copy for ads, posts, and promotional materials 


Brand Alignment 
• Maintain consistent brand identity across all platforms
•  Ensure every creative output reflects Dijital’s tone, style, and positioning 


Strategy & Ideation 
• Develop creative concepts based on marketing objectives and audience insights 
• Generate multiple variations of creative for testing and optimization 


Creative Production for the Marketing Team 
• Produce campaign-ready creative assets directly for the Marketing Team 
• Support marketing initiatives with fast, high-quality design and video output 


Production, Video & Animation 
• Create and edit videos for ads, social content, and brand storytelling 
• Develop animations or motion graphics to elevate creative performance 
• Adapt assets across formats and placements (Display, Web, Print) 


Analytics & Optimization 
• Review creative performance data (CTR, engagement, conversions) 
• Iterate on content based on insights and campaign learnings 

Required Skills & Qualifications

• Experience 
• 3–5+ years of professional experience in a creative role such as Creative Specialist, Graphic Designer, Content Creator, or Multimedia Designer 
• Strong portfolio demonstrating design, video, animation, and marketing-focused creative work 


Creative & Technical Proficiency 
• Strong skills in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) 
• Experience with After Effects or animation tools is a strong plus 
• Expertise in Canva for rapid content creation and templates 
• Comfortable producing both static and video-based creative 


AI-Enhanced Creative Skills (High Priority) 
• Ability to leverage AI tools to enhance creative workflows, such as: 
• Rapid creative ideation and concept exploration 
• Generating visual inspiration and design variations Enhancing video production and editing workflows 
• Refining and optimizing copy for ads and campaigns 
• Creating scalable content systems for high-volume marketing output 
• Familiarity with AI-powered creative tools such as Adobe Firefly, Midjourney, Runway, Soho, Gemini, or other creative automation platforms is a major plus. 


Portfolio & Communication 
• Proven experience in graphic design, multimedia content, animation, or copywriting 
• Ability to communicate creative ideas clearly and execute efficiently 


Project Management 
• Ability to manage multiple creative projects in a fast-paced environment 
• Strong attention to detail and ability to meet tight deadlines 


Education 
• Background in marketing, communications, design, or a related field preferred