Marketing Campaign Manager

What You Will Do - Campaign Strategy & Execution:

• Develop effective marketing campaigns, including but not limited to, email, sales enablement, product banners, social media, presentations, corporate video scripts, and website content
• Own and support EDealer & EBlock’s digital marketing strategy with a strong focus on:
• • Campaign performance tracking and analytics
  • Conversion-focused messaging across digital touchpoints
  • Content optimisation & SEO best practices
• Monitor performance metrics and provide actionable insights to improve campaign effectiveness and ROI.
• Partner closely with Sales and Account Management teams to:
• • Support B2B promotions, retail programs, and sales incentives
  • Deliver clear, compelling campaign messaging aligned to sales objectives
  • Ensure timely execution and fulfilment of promotional programs
• Work directly with Product and Technology teams to:
• • Support feature launches and platform enhancements
  • Translate product capabilities into clear customer value propositions
  • Align marketing campaigns with the product roadmap and retail strategy
• Contribute marketing insights to help shape go-to-market strategies.
• Provide proactive brand marketing support across departments to ensure consistency and alignment.
• Collaborate with the Marketing Events team to support customer recognition and industry initiatives.

What You Will Need:

• 5+ years of progressive experience in marketing campaign management, preferably in:
• • Automotive
  • B2B retail
  • SaaS or technology-enabled marketplaces
  • Auction environment
• Experience with data analysis and visualisation tools, and strong proficiency in Excel/Google Sheets to interpret and analyse customer data.
• Strong digital marketing expertise, including email marketing, website content, SEO, and analytics.
• Familiarity with social media management and digital campaign tools.
• Proven experience working cross-functionally with Sales and Product teams.
• Solid understanding of project management principles in a fast-paced environment.
• Exceptional writing and editing skills, with experience producing:
• • Marketing copy (Sales collateral, promotional and brand content)
• Ability to work through ambiguity, prioritise effectively, and problem-solve independently.
• Post-secondary degree in Marketing, Communications, Journalism, Public Relations, or a related field.
• Hands-on experience with tools such as:
• • HubSpot Marketing Hub
  • CRM (Zoho, Salesforce, Hubspot)
  • Project management tools
  • Google Workspace
• Automotive industry experience is strongly preferred.
• Fluency in French is an asset but not required.

What We Offer:

• Competitive pay
• Medical, Dental & Vision
• 401k/RSP programs
• Company paid Group Life/AD&D insurance
• Paid time off
• Flexible working environment
• Continuous Learning
• And an amazing culture to top it all off!

At E INC, in the spirit of pay transparency, we are excited to share our base pay as it is one part of our total compensation package and is determined within a range. The base pay range for this full-time position is $65,000.00 - $75,000.00, and this role may be eligible for discretionary bonuses or commission payments. Your base pay will depend on your skills, qualifications, experience, and location. In addition, our ranges are determined by role, level, and location.

E INC is committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. If contacted for an employment opportunity, please advise Human Resources if you require accommodation.

E INC is an equal opportunity employer and affirmatively seeks diversity in its workforce. E INC recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sex (including pregnancy), sexual orientation, gender identity, gender expression, age, disability, genetic information, ethnic or national origin, marital status, veteran status, or any other categories protected by law.

E INC takes cybersecurity seriously. E INC will reach out to candidates via our Application Tracking System Rippling, LinkedIn, and Indeed, through company accounts. E INC does not require bank information, date of birth, social identification information, or upfront fees as part of our application process.

As part of our recruitment and hiring process, E INC may use automated tools including artificial intelligence (AI) to support the screening and evaluation of applicants. AI tools support human decision-making and do not replace individualized review by our hiring team. E INC is committed to using these technologies responsibly and in compliance with applicable laws and regulations, and we regularly assess our processes to promote fairness, objectivity, and data protection.

Vacancy status: current vacancy

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