Member Engagement Specialist I

This position is primarily responsible for supporting the development and execution of communications and content to ensure messaging is consistent, accurate, and aligned with established brand and campaign objectives.

Essential Functions:

• Brand Messaging & Storytelling Support:
  • Assist in developing and executing brand messaging across channel platforms.
  • Support storytelling initiatives that build the brand in collaboration with marketing team members.
  • Ensure communications follow established brand guidelines and align with team direction.
  • Gather and share feedback from internal teams to help improve messaging consistency and effectiveness.
  • Coordinate with internal stakeholders to support project needs and resource alignment.
• Member Communication & Campaign Coordination:
  • Support the execution of the member communication calendar, ensuring deadlines are met.
  • Assist with asset coordination, content preparation, and deployment across channels.
  • Help maintain organized communication workflows with internal teams and external vendors.
  • Track campaign timelines and flag potential delays or issues.
  • Assist in monitoring communication performance and compiling basic reports.
• Communication & Marketing Execution:
  • Apply established best practices in day-to-day communication and marketing tasks.
  • Support operational processes to ensure efficient campaign execution.
  • Maintain working knowledge of relevant platforms (e.g., email, social media) and assist with updates.
  • Contribute to team efforts to improve marketing effectiveness through executional support.
• Quality Assurance & Brand Compliance Support:
  • Assist in proofreading and reviewing content for brand and style guideline adherence (e. g., AP style).
  • Follow established QA processes to ensure accuracy and consistency.
  • Help identify errors and escalate issues as needed.
  • Support the use of tools and processes that improve accuracy and efficiency.
• Bank Secrecy Act: Remains cognizant of and adheres to Wings policies and procedures, and regulations pertaining to the Bank Secrecy Act.