Partner Marketing Manager

At Epignosis, we build workplace learning software that enables more than 70,000 teams worldwide to offer training to millions of people. Our portfolio of tools can be used by organizations of any size and includes TalentLMS - a zero-overhead cloud LMS, eFront - an enterprise LMS, TalentCards - a mobile app for training the deskless workforce, and TalentHR - a lightweight HRIS to manage people ops. We are competing with the world’s top eLearning solutions and we aim at becoming world’s #1.

We're on a mission to democratize training by developing simple, accessible, and affordable software. We count 12.000+ companies as customers and with more than 11 million users logging in to use our platforms, we are a much-loved global leader in learning tech. At home, we are quickly becoming one of the largest SaaS company to come out of Greece.

We're looking for a highly motivated and independent Partner Marketing Manager to join our team. This is a unique opportunity to build and lead our partner marketing function from the ground up. You'll be a key player in driving the success of our VAR, Affiliate, Technology Integration, and Content Solutions programs.

As a versatile all-rounder, you'll be responsible for the entire partner marketing lifecycle; working with the CMO and VP, Global Partners Ecosystem on strategy, planning, and hands-on execution. You'll work closely with our partners to create and launch co-marketing campaigns that drive awareness, generate leads, and grow revenue.

Responsibilities

As a Partner Marketing Manager, you will:

• Develop and execute partner marketing strategies that align with our business goals and partner program objectives.
• Craft marketing plans for each stage of the partner lifecycle to maximize engagement and growth.
• Create comprehensive sales and marketing toolkits for partners, including pitch decks, battlecards, case studies, webinars, and co-branded assets to drive pipeline and revenue growth.
• Develop and manage partner onboarding and ongoing enablement campaigns and training content to ensure partners are equipped for success.
• Plan, execute, and optimize integrated marketing campaigns with and through partners (email, social, events, webinars, content syndication).
• Analyze campaign performance to ensure we're achieving maximum ROI.
• Develop compelling communications for our partners, such as newsletters, sales enablement materials, portal / product updates, campaign templates, and launch / joint announcements to enable partner success.
• Collaborate with internal teams to showcase and promote joint success stories, testimonials, and align partner activities with company GTM priorities.
• Track and report on KPIs such as partner-sourced revenue, influenced pipeline, MQLs, and campaign ROI.
• Support partner participation in industry events and webinars.
• Lead and execute co-marketing initiatives with our top-tier partners.

Requirements

To be successful in this role as a Partner Marketing Manager, you should have:

• 3-5 years of B2B marketing experience, with a background in SaaS, EdTech, or channel/partner/affiliate marketing. 
• Strong project management skills with the ability to manage multiple end-to-end programs and campaigns simultaneously (webinars, email, content, and co-marketing) from idea to delivery with minimal oversight.
• Excellent written and verbal communication skills, able to create assets, write content, and design basic collateral without relying heavily on other teams.
• A self-starter who can work independently, make decisions, and get things done.
• Hands-on experience with marketing automation, CRM, social + webinar platforms, and campaign analytics.
• Creative, proactive problem-solver with a bias toward action and results.
• Experience with different partner ecosystems (VARs, affiliates, technology alliances) is a big plus.

Benefits

The most important thing we offer is a safe and healthy professional environment, giving you the opportunity to work on products that positively impact millions globally. Become part of Epignosis, a diverse group of smart, fun, and GIF-loving professionals in offices worldwide, including the U.S., the U.K., Greece, and Cyprus! Our employees enjoy benefits that enhance productivity and contribute to their professional development. Apart from that, we also offer:

• Competitive compensation packages – because great work deserves great rewards.
• Inclusive parental benefits – support for every kind of family, no matter your path to parenthood.
• Private health insurance plan – your well-being matters to us, on and off the clock.
• Participation in our stock options plan – share in our growth and success.
• Meal allowance – fuel your day, your way.
• Complimentary meals at the office – think daily breakfast spreads and lunch catered. Yes, we’re serious!
• Commuting benefits – choose what works for you: an OASA transport card or a parking space.
• Access to a nutritionist – personalized support to help you feel your best.
• Foreign language lessons – learn, grow, and expand your horizons.
• Access to our in-house blood bank – giving back is in our blood (literally).
• Professional development initiatives – we’re not just creating LMSs for others, we’re learners ourselves!