Marketing Manager - Automotive (Remote)

We are looking for a multi-faceted Marketing Manager who will develop marketing strategies and campaigns that improve our brand presence and drive traffic and leads. The Marketing Manager will share our story through compelling content and increase pipeline growth. You are strategic while getting into the weeds to execute plans and bring energy to the team. You will help build and maintain a strong and consistent brand presence through a wide range of online and offline marketing channels. You bring passion and new ideas to the table, understand how to drive ROI, measure marketing's impact, and are a strategic business partner able to work across all levels to achieve goals. You will work closely with members of the marketing, product management, and sales teams and report to the Head of Marketing, Automotive.

• Plan, develop and execute successful marketing strategies, integrated campaigns and tactics that boost our brand reputation, build pipeline and drive revenue.
• Develop content marketing plans across channels including; websites, blogs, events, email, e-newsletters, social media that attracts and converts the target market. Produce valuable content that engages, educates and motivates target groups and fuels external marketing campaigns to promote rankings, engagement and leads.
• Own the implementation of marketing plans and tactics, taking strategies from concept to successful execution across relevant channels to achieve team goals.
• Generate and oversee the creation of customer testimonials (both print and video) and the creation of compelling case studies to highlight the value we deliver to the industry and build trust and credibility.
• Improve measurable results by analyzing campaign and tactic metrics across channels; use reporting tools to evaluate content and channel performance and make adjustments to improve ROI.
• Analyze data, including market trends, customer insights and research to make data-driven decisions and inform marketing strategies and tactics.
• Build strategic relationships and partner cross-functionally to ensure alignment with business goals.