Product Marketing Executive - Consumer

We’re looking for a Product Marketing Executive to sit at the heart of our product and marketing teams in Experian Consumer Services.

This is not a traditional downstream role - you’ll be embedded in the product development process from day one, helping shape what we build, how we position it, and how we bring it to life for customers.

You’ll play a key role in turning product features into compelling customer narratives, using insight, storytelling, and AI-driven tools to scale impact. This is a great opportunity for someone early in their career who wants to develop into a strategic product marketer.

What you’ll contribute to: 
Proposition & positioning development

• Support the development of target customer segment and value propositions 
• Help translate product features into clear, benefit-led messaging guides  
• Assist in refining how new products fit within the wider product and brand ecosystem 
• Own the claims building and testing process end-to-end

Customer insight & understanding

• Build a strong understanding of customer needs, behaviours, and motivations 
• Help synthesise insights into clear, actionable outputs for product and marketing teams. Share customer insight and competitive intelligence across the organisation to improve decision-making 

Go-to-market execution

• Support the delivery of go-to-market plans for new features, products, and updates 
• Help ensure messaging is clear and consistent across the customer journey 
• Contribute to launch activities, campaign briefs, and internal alignment. Track performance and support optimisation based on data and feedback 

Storytelling & narrative 

• Develop clear, engaging narratives that bring product value to life for customers 
• Write and refine messaging for different audiences and channels 
• Help simplify complex ideas into accessible, compelling communication 

AI & ways of working

• Use AI tools to support research, and Go-to-market efficiency 
• Experiment with new tools and approaches to improve speed and quality of output. Contribute to evolving how product marketing uses AI across the team