Retention Specialist – Middle
Job Overview
Overview:
SOFTSWISS continues to expand the team and is looking for a Retention Specialist. You’ll work in our Setup Team, contributing to our continued growth and innovation in the Casino Platform.
About Product:
With our strong technical team, SOFTSWISS has created a secure iGaming platform that ensures the highest quality of service to clients worldwide. Through constant innovation, the iGaming Platform Team strives to maintain its competitive edge through state-of-the-art technology, providing clients with an unparalleled experience at any given time.
Purpose of the role:
You will take ownership of engagement initiatives from ideation to launch, ensuring timely, relevant, and high-quality communications throughout the entire lifecycle of the audience.
Key responsibilities:
Managing 2–3 ongoing engagement projects at the same time, keeping everything on track and well organized
Creating and improving multi-channel campaigns (email, SMS, in-app) using Customer.io
Setting up and maintaining initiatives that encourage long-term engagement
Working closely with technical and product teams to make sure campaigns are set up correctly and work as expected
Carefully testing and reviewing campaigns before they go live to avoid mistakes and ensure a smooth user experience
Tracking results, learning what works, and suggesting practical improvements
Collaborating with copywriters, designers, and content teams to deliver clear, consistent, and high-quality messaging
Making sure every campaign meets internal standards and feels thoughtful rather than automated
Required Experience:
2+ years of experience in CRM, lifecycle marketing, or retention-focused roles
A good understanding of how users move through a product and what keeps them engaged over time
Hands-on experience with Customer.io (or similar tools)
Someone detail-oriented who enjoys testing, fixing, and improving things
Comfortable working with HTML-based emails
English level B1 or higher
Our Benefits:
Full-time remote work opportunities and flexible working hours
Private insurance
Additional 1 Day Off per calendar year
Sports program compensation
Comprehensive Mental Health Programme
Free online English lessons with a native speaker
Generous referral program
Training, internal workshops, and participation in international professional conferences and corporate events.