Senior Digital Experience Associate (CRO)

Forbes Advisor is hiring! We are looking for a Senior Digital Experience Associate to join our ever-expanding Growth Team!   

Responsibilities:

• Proactively leads and ideates conversion rate optimisation (CRO) cross-functional projects with functional teams and leaders across the organization to develop new products, journeys and landing page experiences for users

• Owning the ‘Digital Experiences Cycle’ end-to-end to ensure all ideation is hypothesis driven and insights are scaled across the company verticals/products. This includes ideation, experimentation, post-test analysis, scaling and leading coordination with stakeholders across the company 

• Developing optimisation strategies across the site, using both internal quantitative data and qualitative user data to define user behavior and understand how to influence it 

• Proactively looks for new opportunities of growth 

• Analyze on-site performance against core KPIs that align with the broader business goals 

About You:

• At least 3 years of experience in a CRO, Product, Product Analytics or User Experience (UX) role with an emphasis with on-site optimization and feature development

• Expert knowledge of using one of the two (or better yet both!) to analyze hit level data: Google Analytics/Big Query SQL

• Ability to blend quantitative and qualitative data to understand the how and why of user behavior 

• Knowledge of statistics and implementation to large-scale experimentation, ensuring best practice throughout optimisation process 

• Previous experience conducting A/B, multivariate testing. Preferably, a large experimentation platform such as Optimizely, VWO, AB Tasty. 

• Previous experience leading small teams that have large scale 

• Ability to liaise with a range of different stakeholders to produce different strategies

• Understanding user behavior and be able to identify key metrics to influence it

• Excellent problem-solving and analytical skills

• Ability to prioritize across different projects to focus on highest-impact work

• High level of attention to detail

• Comfortable working collaboratively with teammates across multiple geographies and time zones

Nice to haves:  

• Experience with user testing platforms and developing user testing interviews and surveys  

• Strong knowledge of SQL, Tableau and GA4

• Prior experience using Notion 

• Knowledge and experience using custom CMS 

Benefits:

• Competitive compensation package

• Health, dental and vision insurance

• 401K – company match 

• Fully remote team (Our UK colleagues are given access to all WeWorks and our US colleagues are given a stipend to use for any coworking spaces of their choice) 

• Unlimited time off

• Third Friday of the month closed