Insights Manager (Remote)
Full-time AssociateJob Overview
We’re hiring an Insights Manager to lead a small team and deliver high-impact, decision-ready analytics across the business. You’ll sit in the central Analytics function, partnering cross-functionally with Data Engineering, BI and Product to turn data into reusable, production-quality insight products—not just one-off dashboards.
You’ll define analytical models (e.g., LTV, attribution, consumer insight and performance), manage and QA their build with Engineering/Analytics Engineering, and elevate stakeholder decision-making through sharp storytelling and clear recommendations. This is a hands-on leadership role with direct line management and real influence on what we build and why.
Where You’ll Drive Impact
Insight Products & Modelling
· Define and own analytical frameworks for retention, attribution, and funnel performance; manage the build and rollout with DE/AE.
· Translate business questions into well-scoped data problems and engineering and data science requirements; review logic and ensure documentation is clear and usable
· Shape experiment design (A/B, holdouts), success metrics, and readouts that drive product and media decisions.
Analytics Delivery & Storytelling
· Lead a team of analysts to deliver proactive, decision-first analysis (not just reporting).
· Produce campaign and business narratives that explain what happened, why it happened, and what to do next.
· Partner with BI to evolve Tableau assets into scalable, self-serve intelligence; rationalise overlapping views.
Collaboration & Engineering Partnership
· Work closely with Data Engineering/Analytics Engineering to turn insight logic into robust dbt models with testing, versioning, and CI.
· Brief and review data requirements for new pipelines and sources (GA4, Google Ads, Meta, affiliate/partner data).
· Contribute to AI/GPT-assisted insight (e.g., automated narratives, anomaly triage, assisted readouts) in collaboration with BI Ops and Product.
Team Leadership
· Line-manage 2–3 direct reports (with potential dotted-line mentorship of juniors): set goals, coach, review, and uplevel standards.
· Establish a repeatable delivery rhythm (intake → prioritisation → delivery → readout → productisation).
· Raise the bar on analytical quality, documentation, and reuse across the team.
Stakeholder Management & Influence
· Own the stakeholder map and cadence (SEM, Product, RevOps, GMs): set expectations, align on goals, and keep a clear delivery roadmap.
· Create summaries for senior stakeholders and present findings that translate analysis into decisions; document actions, owners, and timelines.
· Triage and prioritise inbound requests against team capacity; say “no” (or “not now”) constructively, with alternatives.
· Surface risks early, align trade-offs, and drive resolution with your team, Data Engineering/BI and business partners.
What You’ll Bring
· Technical toolkit: Strong SQL and dbt (data modelling, tests, documentation); Python for analysis/modelling (pandas, scikit-learn, NumPy); comfort with Git-based workflows.
· BI experience: Strong with Tableau (or similar: Looker, Power BI) including performance optimisation and stakeholder-ready design.
· Cloud experience: Experience working in GCP or similar cloud environments to deliver high quality data at scale
· Marketing & product fluency: Working knowledge of GA4, Google Ads, Meta, and growth/monetisation levers.
· Modelling background: Practical experience with attribution, segmentation, conversion prediction, and experiment analysis.
· Storytelling & influence: Ability to frame insights as clear recommendations tied to business impact; excellent written and verbal communication.
· People leadership: Experience coaching analysts, reviewing work, and running a predictable analysis delivery process.
· Experience level: Significant experience in analytics/insights roles in data-rich environments (typically 7–10 years). If you’ve built equivalent capability faster, we still want to hear from you.
Nice to Have
· Experience in affiliate/lead-gen or performance marketing environments.
· Exposure to LLMs/GPT for narrative generation, classification, or assisted analysis.
· Statistical depth (causal inference basics, uplift modelling, Bayesian thinking).
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