About the role

We are seeking a dynamic and senior-level Marketing Manager (Contract) to join our growing team for a 6-month maternity leave cover. Reporting to the Global Head of Marketing, with a dotted line into the AU Content & Campaigns Director, this role is designed for a high-level executor.

You will be responsible for maintaining momentum across customer comms, content, and lifecycle marketing as we scale in the US and Australia. This role is approximately 80% execution and 20% strategy, requiring someone who can bring a strategic lens to their work while remaining "hands-on" to get the job done.

What you'll do

This is a hybrid role supporting both US and AU markets, requiring a self-starter who can operate autonomously to build and execute marketing infrastructure.

• Drive US & AU Initiatives: Execute ongoing campaigns that support brand growth, community engagement, and lead generation across both markets.
• Multi-Channel Communication: Champion our community through regular newsletters and manage diverse communication channels, including email and WhatsApp support for the Australian market.
• Lifecycle & Funnel Management: Build and optimize email nurture sequences and lifecycle marketing funnels to drive engagement for both members and prospects.
• Campaign & Digital Asset Creation: Write high-converting copy and build campaign landing pages directly within HubSpot.
• Cross-Functional Collaboration: Partner closely with Member Growth, Training, Compliance, and Product teams to ensure marketing efforts align with broader business goals.
• Market Adaptation: Work across time zones with key US stakeholders, ensuring content is tailored and effective for both the Australian and American audiences.

We'd love you to have

• 4+ years of experience in marketing, communications, or brand management (B2B, Aesthetic, or MedTech preferred).
• Proven HubSpot Proficiency: Experience building landing pages and managing workflows within HubSpot or a similar CRM.
• Lifecycle Marketing Expertise: A deep understanding of the marketing funnel and how to craft content for different stages of the customer journey.
• SaaS or B2B Background: Experience executing impactful campaigns that drive brand recognition and business growth.
• Global Flexibility: Willingness to work some early mornings to allow for crossover with our US-based stakeholders.

Who you are

• An Expert Content/Copywriter: This is a core part of the role and will be tested via a case study focused on lead nurturing and market adaptation.
• A Senior Executor: You enjoy "doing" and can build complex marketing assets without needing explicit, step-by-step direction.
• A Problem Solver: You thrive in fast-paced environments and can juggle diverse projects across the customer lifecycle.
• Highly Organized: You possess rigid time management skills and the ability to communicate deadlines or blockers clearly across global teams.
• Industry Savvy: Ideally, you have a strong understanding of the Aesthetics, MedTech, or healthcare landscape.

Why Fresh

• We're disrupting how hybrid healthcare is delivered
• We're remote-first and outcomes focused
• We're profitable and focused on building a long-term sustainable growth model
• Our Freshie's love working here (+65eNPS globally)

Perks and Benefits

Flexible Work

• Remote-first culture with flexible work arrangements
• Work-from-anywhere travel policy
• Returning to work support for parents

Look after yourself

• Wellness Days: Quarterly days off to help you re-set and re-charge
• Fresh Minds: Our global, proactive approach to mental health (EAP) with unlimited therapy available
• Staff treatments & skincare perks (we’re Fresh Clinics, after all)
• Discounted healthcare & women's health programs

Parental Support

• 14 weeks paid primary carer, 6 weeks secondary carer
• Support for every stage of your parenting journey including Ask Yawn access

Feel good about your future

• Superannuation salary packaging
• Novated car leasing
• Freshie tech-at-home voucher
• 401k plan (US only)

🔗 Discover more here

Are you ready?

Apply now and tell us why you could be our next Freshie.

Your Perspective Matters

At Fresh, we believe that a diverse team is an innovative team. We are focused on creating an inclusive environment where people from all backgrounds, identities, and experiences feel they belong and can thrive.

We strongly encourage you to apply, even if your past experience doesn’t perfectly align with every qualification listed. Your unique skills and passion could be just what we’re looking for, for this role or another.