Copywriter - Bilingual

What we’re building 

Hard Rock Digital is a team focused on becoming the best online sportsbook, casino, and social gaming company in the world. We’re building a team passionate about learning, operating, and creating innovative products and technologies for millions of consumers. We care about each customer interaction, experience, behavior, and insight and strive to ensure we always act authentically.  

Rooted in the kindred spirits of Hard Rock and the Seminole Tribe of Florida, Hard Rock Digital taps into a brand known worldwide as a leader in gaming, entertainment, and hospitality. We’re bringing that legacy into the digital space - ready to join us? 

About the Role

As a Bilingual Copywriter on the Creative Marketing team, you'll help shape how Hard Rock Digital connects with Spanish-speaking sports fans across the U.S. You'll concept and craft copy in both English and Spanish that brings our brand to life across digital, social, CRM, and campaign environments - driving awareness and cultural relevance with one of the fastest-growing sports betting audiences in the country. From punchy social captions to compelling email campaigns and in-app messaging, you'll help fans experience the thrill of Hard Rock Digital in the language and cultural voice that feels most like home.

You'll collaborate closely with the Copy Lead, creative team, and cross-functional partners to bring ideas to life and ensure every word aligns with our brand voice while resonating authentically with U.S. Hispanic sports audiences. Your primary mission will be to support the writing and execution of Spanish-language and bilingual copy across the Sportsbook segment.

What You'll Do

• Support the Creative Pod: Support senior creatives on larger campaign initiatives by adapting and extending copy across additional formats, versions, and placements - in both English and Spanish.

• Copy Production: Write and adapt bilingual copy for a variety of channels including social media, email, push notifications, in-app messaging, web, and digital advertising - with a deep understanding of U.S. Hispanic sports culture and audience nuance.

• Versioning & Adaptation: Execute multiple copy variations based on campaign briefs or master messaging, ensuring accuracy, consistency, and authentic cultural resonance across all Spanish-language executions.

• Transcreation: Go beyond direct translation - transcreate English copy into Spanish that feels native, culturally relevant, and emotionally resonant for U.S. Hispanic sports fans rather than just literally translated.

• File Prep & Delivery: Prepare final copy for handoff, including proper formatting, versioning, and organization for various platforms and internal teams.

• Quality Assurance: Proof and review copy assets for errors, ensuring every word is on-brand, grammatically sound, culturally appropriate, and compliant with regulatory requirements.

• Collaboration: Work closely with designers, project managers, and marketing teams to meet deadlines and deliver cohesive, compelling creative across both languages.

• Stay Ahead of Trends: Keep up-to-date with the latest trends in Spanish-language digital marketing, U.S. Hispanic sports culture, and the broader iGaming landscape.