Director, Sales Enablement

Job Description

The Director of Sales Enablement is a strategic and operational leader within the Commercial Operations organization, responsible for designing, building, and operationalizing a scalable enablement ecosystem that empowers Curinos’ commercial teams to sell with confidence, consistency, and impact. This role drives the strategy, tools, and programs that elevate sales performance, improve win rates, and enable seamless go-to-market execution through close collaboration with Commercial, Marketing, and Product leadership.

The Director will lead a small team and a broad network of matrixed partners across the commercial organization, ensuring that every sales motion—from new logo acquisition to account expansion—is supported by a clear, data-driven enablement framework. Success will be measured by measurable increases in win rates, sales productivity, and overall revenue performance.

Key Focus Areas

1. Enablement Strategy and Design

• Develop and execute a comprehensive enablement strategy that aligns with Curinos’ commercial priorities and growth goals.
• Define the frameworks, tools, and content systems that equip sales teams with timely, actionable insights to drive performance.
• Partner with Revenue and Product leadership to embed enablement programs across the entire customer lifecycle, ensuring tight linkage between GTM strategy and field execution.

2. GTM and Sales Campaign Activation

• Build and operationalize cross-functional sales campaigns that support new product launches, cross-sell initiatives, and account expansion.
• Ensure consistent execution through aligned messaging, sales plays, and performance tracking.
• Collaborate with Marketing to translate product value propositions into field-ready tools, playbooks, and talk tracks.

3. Talent Development and Onboarding

• Design and oversee scalable onboarding and continuous learning programs for sellers and sales managers.
• Partner with the People organization to integrate capability development, coaching, and career pathing into the commercial operating model.
• Measure readiness, adoption, and impact through enablement analytics and performance dashboards.

4. Tools, Technology, and Insights

• Champion the enablement technology stack (e.g., Salesforce, Highspot, Gong) and drive adoption of tools that enhance seller efficiency and visibility.
• Define data-driven insights to measure enablement ROI, sales effectiveness, and campaign performance.
• Partner with Revenue Operations to ensure systems, processes, and reporting enable a unified commercial rhythm.

5. Cross-Functional Leadership and Collaboration

• Serve as a key partner to Commercial, Marketing, and Product leadership, ensuring alignment between strategy, execution, and outcomes.
• Lead 1–2 direct reports and coordinate a matrixed team of content, training, and operations contributors.
• Foster a culture of executional excellence, collaboration, and continuous improvement across the enablement ecosystem.