US Influencer Marketing Manager (Spark Ads)

We are looking for a US Influencer Marketing Manager (Spark Ads, project-based/part-time) with proven experience and track record in the US market. You’ll set up and scale TikTok influencer operations, delivering 20+ videos per month together with creative teams. This is a 2-month project with the potential for extension/upgrade to a full-time permanent role. The fee is up to $2000/month.

What You Will Do

• Source and recruit TikTok creators for UGC and Spark Ads.
• Manage negotiations, offers, payments, and documentation.
• Collaborate with the creative producer to develop scripts and briefs.
• Launch and scale influencer programs.
• Prepare and coordinate Spark Ads.
• Analyze content performance (CTR, CVR, CPA, CPM, ER, Retention).
• Formulate and test creative hypotheses.
• Prepare campaign reports and performance analyses.
  

Goals & Expected Outcomes

Within 2 months:

• A fully established TikTok influencer workflow.
• Consistent outreach to relevant creators.
• Script development for UGC videos together with the creative producer.
• Delivery of 20+ videos monthly for Spark Ads.
• Active performance analysis and development of new creative hypotheses.
• TikTok becomes an effective acquisition channel.

Requirements

Requirements

• Senior Influencer Marketing Manager / Influencer Lead—experience with TikTok and UGC content specifically in the US market is required.
• Experience managing Spark Ads budgets of $100k+.
• Portfolio with cases: UGC video examples, performance stats (video volumes, budgets, results).
• Experience with large-scale outreach and influencer negotiations.
• Proven track record launching and scaling influencer programs, especially on TikTok.
• Strong analytical skills: content performance and key metrics (CTR, CVR, CPA, etc.).
• Basic understanding of UGC production: writing scripts, briefs, technical requirements.
• Experience preparing Spark Ads and coordinating content approvals with creators.
• Confident use of Excel/Google Sheets, Notion, TikTok analytics tools.
• Ability to manage contracts, reporting, and payments.
• Skill in forming and testing creative hypotheses using data.
• Ability to handle negative feedback constructively and resolve conflicts.
• Stress resilience, positive mindset, and results orientation.
• Team player with willingness to share insights and support colleagues.
• Structured and organized work style.
• Flexibility and fast reaction to trends and changes.
• Zero tolerance for toxicity; strong interpersonal communication skills.
• Fluent English and Russian.