Senior Social Media Manager

About the Company:
Our company is a rapidly expanding global brokerage firm providing advanced trading solutions across Forex, CFDs, commodities, indices, and cryptocurrencies. With a solid international presence and a diverse client base spanning multiple regions, we are dedicated to delivering excellence, transparency, and innovation. Our global team operates across key financial markets, empowering traders and partners with world-class technology, competitive conditions, and exceptional support.

Role Overview:
We are seeking a creative and detail-oriented Social Media Manager to join our team in Egypt. The ideal candidate will design intuitive, visually appealing, and user-centered interfaces for our web and mobile platforms. This role requires a strong understanding of trading-related digital products and a passion for optimizing user journeys and engagement.

Key Responsibilities:

• Lead and mentor the Social Media Specialist, providing guidance on content, messaging, and priorities.

• Develop and oversee the overall social media strategy aligned with company and product goals.

• Approve and review all social content to ensure accuracy, clarity, and compliance with fintech regulations.

• Monitor social performance, track key metrics, and prepare regular reports with insights for leadership.

• Manage social listening, monitor brand sentiment, and ensure appropriate responses to customer inquiries.

• Support crisis communication efforts and ensure sensitive issues are escalated and managed appropriately.

• Identify new trends, opportunities, and best practices to keep the brand competitive and innovative.

• Manage paid social budgets where relevant, focusing on lead generation and brand lift.