Job Overview
- User Behavior Analysis: Funnel analysis for registration, deposit, betting, and withdrawals.
- Monitoring key product KPIs such as retention, churn, LTV, session length, etc.
- Feature Performance Evaluation: Running A/B tests to evaluate the impact of new features on core metrics.
- Generating product reports to identify which features drive user engagement and revenue.
- Hypothesis Support & Validation: Collecting and analyzing data to validate or reject product hypotheses.
- Working closely with UX/UI teams to improve the user experience based on insights.
- Dashboards & Analytics Tools: Building and maintaining product dashboards using Tableau.
- Segmenting users (e.g., VIPs, casual players, high-risk segments) to personalize analysis and product decisions.
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