Amazon Advertising Specialist

Role: Amazon Advertising Specialist
Location: Remote | Latin America
Schedule: Full-time, requires overlap with US EST business hours
Salary: Open to negotiation based on experience

Reporting to the Director of Advertising, the Amazon Advertising Specialist is responsible for the hands-on execution, daily management, and optimization of Amazon Sponsored Ads campaigns. This role is focused on driving client success through meticulous campaign setup, continuous monitoring, and data-driven analysis, and continuous optimization towards hitting pre-defined KPIs.

The ideal candidate is highly analytical, detail-oriented, and thrives in a fast-paced remote work environment. You will be responsible for translating advertising strategies into flawless execution, managing campaign budgets and performance, and providing performance insights to the internal team. This is a non-client-facing role focused purely on operational excellence and campaign performance.

Key Responsibilities

• Campaign Execution: Build, launch, and manage Amazon advertising campaigns, including Sponsored Products, Sponsored Brands, and DSP.
• Daily Optimization: Perform daily campaign management, including monitoring budgets, adjusting bids, and managing placements to meet performance goals.
• Keyword Management: Conduct keyword research, keyword harvesting, and ongoing keyword targeting optimizations, including adding negatives, to improve campaign efficiency and reach.
• Performance Analysis: Analyze campaign performance data to identify trends, issues, and opportunities.
• Reporting: Pull and prepare regular performance reports for the internal advertising team, providing clear insights on key metrics (ACoS, TACOS, CPC, ROAS, CAC, NTB).
• DSP Support: Dedicate approximately 10% of time to supporting Amazon DSP campaign setup and operational tasks as directed.
• Internal Collaboration: Work closely with Amazon Advertising Managers and the Director to ensure campaign execution aligns with the approved strategy.

Requirements

• Minimum of 2 years of direct, hands-on experience managing Amazon Ads campaigns (Sponsored Products, Sponsored Brands, DSP).
• Proven experience with the Amazon Advertising Console.
• Strong analytical skills with the ability to interpret data, identify trends, and provide actionable insights and recommendations.
• Proficiency in Microsoft Excel or Google Sheets (e.g., VLOOKUP, pivot tables).
• Highly detail-oriented with strong organizational and time-management skills.
• Ability to work independently and manage multiple tasks simultaneously.
• Excellent written and verbal communication skills in English.
• Ability to maintain working-hour overlap with the US Eastern Time (EST) zone.
• Reliable high-speed internet.

Preferred Qualifications

• Experience with third-party Amazon advertising tools (e.g., xNurta, Pacvue, Skai, Perpetua).
• Experience with or exposure to the Amazon DSP platform.
• Experience working remotely for a US-based company.
• Amazon Ads certification.

Benefits

• Remote Work: Work from anywhere—our team is global, and we value work-life balance.

• Growth Opportunities: As a key player i you’ll have the chance to shape your role and grow with us.

• Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.

As part of our recruitment process, all candidates will be kindly asked to agree to Lago’s Confidentiality and Non-Circumvention Agreement. This ensures a respectful and professional experience for everyone involved.