Strategy Manager

About Lokal

Access & Empowerment for Bharat through AI and Local Language Internet

Lokal is India’s largest regional content and services platform, built for the 500 million+ internet users from tier 2+ towns.

Founded by IIT alumni, Lokal started in 2018 to address the lack of relevant local content and now goes beyond content to solve real, everyday problems of Bharat. Growing as a house of apps, Lokal is evolving into an AI-driven discovery and access platform—connecting users in tier 2+ India with the experts, tools, and knowledge they’ve historically lacked access to:

Lokal Jobs– Hyperlocal job discovery platform connecting blue- and grey-collar workers with nearby opportunities.
Gyan TV– Skill-based learning in regional languages (stocks, photography, small business & more).

Social and Marketplace products 
Dostt– Make new friends through voice chats, games, and real, authentic conversations
Eaze– A safe space to explore emotional well-being via community-driven support.
Astro Lokal– Instant access to trusted astrologers through audio and chat.

And more – 10+ new apps in testing & exploration across agricultural advisory, legal advisory, financial guidance, and AI-powered personal assistants  

About the Role :Strategy Manager (Social and Marketplace products )

We are looking for a Strategy Manager who can own revenue growth and P&L-critical initiatives across multiple businesses. This role blends high-level strategic thinking (60%) with hands-on execution (40%) in areas like pricing, payments, and operational optimization. The person will also lead cross-functional teams (supply operations, customer support, and project pods) to drive impact end-to-end.

Key Responsibilities

Strategic Ownership (60%)

• Identify growth levers and drive strategic initiatives across multiple business lines.
• Build and steer quarterly and monthly  business strategies aligned to revenue and margin goals.
• Analyse funnel, pricing, user cohorts, and operational bottlenecks to find high-impact opportunities.
• Set clear OKRs, track P&L KPIs, and ensure cross-team alignment.
• Partner closely with product, marketing, and business to shape medium- to long-term business direction.

Execution & Operational Leadership (40%)

• Lead critical initiatives on pricing, payment gateway optimisation, and conversion improvement.
• Drive execution across supply operations and customer support teams, ensure processes are efficient, predictable, and scalable.
• Build playbooks, streamline workflows, and improve quality metrics across operational teams.
• Manage people (minimum 1 year experience required) and coach team members for performance and ownership.
• Run experiments, track impact rigorously, and iterate quickly.

Requirements

• 2–6 years of experience in strategy, business operations, consulting, or growth roles.
• At least 1 year of experience managing people or cross-functional pods.
• Strong analytical and structured thinking; ability to distill chaos into clear priorities.
• Experience driving revenue, margin, funnel improvements, or P&L outcomes.
• Comfortable owning both strategy and hands-on execution.
• High bias for action, clarity, and end-to-end ownership.

Good to Have

• Startup experience
• MBA from a reputed institute

Why This Role Is Exciting

• You will directly shape the trajectory of multiple fast-growing businesses.
• You will work across product, operations, pricing, payments, and customer experience - full-stack business exposure.
• You will lead teams and influence company-level outcomes.
• High visibility with leadership, fast learning curve, and meaningful impact.

Why Join Us

• Lead high-impact strategy work
• Competitive salary + ESOPs
• Work with a passionate, high-ownership team
• Tons of room to grow

We’ll Get Along If You…

• Take full ownership
• Thrive on data and sharp thinking
• Are comfortable with ambiguity and fast-paced work
• Believe in learning over perfection