Director, Brand Creative – Hot Wheels

The Opportunity: 

The Vehicles Brand Creative team is seeking a visionary Creative Director to shape the future of one of the most iconic brands—Hot Wheels – the #1 selling toy in the world!

This leader will drive breakthrough, consumer-centric creative across global campaigns, content, retail, digital, live experiences, and brand ecosystems. This role is both a strategic thinker and a hands-on maker, someone who can define high level brand vision and execute at ground level. Ideal candidate must inspire teams, influence stakeholders, and raise the creative bar in everything they touch.

What Your Impact Will Be: 

• Define and elevate the creative vision for the Hot Wheels brand, ensuring consistency, innovation, and cultural relevance.
• Lead the development of global, idea-led campaigns and brand systems that drive engagement across audiences and business results.
• Champion cohesive visual identities and brand foundations across all consumer touchpoints—campaigns, retail, digital, gaming, experiential, and more.
• Partner cross-functionally with Marketing, Product Design, Packaging, Content, Digital, and Global teams to deliver best-in-class work.
• Provide clear, actionable direction to internal teams and external agencies to produce high-impact creative.
• Mentor, inspire and grow a multi-disciplinary team of designers, copywriters, and content creators.
• Effectively and clearly present and advocate creative work to cross functional teams and senior leadership to ensure clarity and alignment.
• Balance multiple high-profile initiatives, ensuring objectives are met and delivered on time and on budget without compromising creative excellence.