Job Overview
- Increase the number of the new buying customer (activation)
- Sales targets achievement as per given targets.
- Required to achieve the margin KPI by making profitable baskets of customers.
- Increasing his/her customers portfolio size by adding new customers.
- Average sales turnover per customer
- Incremental sales by adding the articles in the customer basket across the departments of dry food e.g D&T, S&C as these departments carry good margin.
- Represent a positive image to the Customers through in-depth understanding of the business, METRO selling skills, and excellent customer service
- Enhance market and competitor knowledge consistently so METRO adapt its strategy accordingly
- Customer file maintenance and customer analysis before visit.
- Pre-planning customer sales and buying trends analysis before visit. Gap analysis regarding the objectives setting and out come post visit.
- Customer visit Preparation
- Customer file maintenance on the field
- Existing customer visit
- Customer visit follow up
- Internal feedback about customer information
- Evaluation of market share development per customer
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