Digital Strategist

We believe in the power of ingenuity to build a positive human future. We challenge where it matters and own the outcome. We combine strategic thinking, customer-centric service design, and agile engineering practices to accelerate innovation in a tech-driven world. 

Why consider joining our Digital & Data community? 🤔 

• Join our Digital & Data team working alongside product, design and a wide range of other experts and cross-disciplinary teams to bring ideas to life through innovative software solutions. 
• Grow a flexible and unique career within a trust-based, inclusive environment that values excellence, innovation, and curiosity. You have the option to progress with us on a technical career track. No need to go onto the Partner career track if this doesn’t align with what you want to do. 
• Hybrid working - our approach is to be in the office or on client site a minimum of 2 days per week.  
• Work on a broad variety of projects and tech stacks for clients across seven sectors - no project is ever the same 
• Join other experts within our supportive and collaborative tech community through knowledge-sharing and peer-level support, coaching and mentoring 
• Deepen your expertise through our a culture of learning and growth – you’ll have budget to take courses (technical and non-technical training), plus gain certifications 

About the role 🚀

As a (Digital) Strategist within PA’s Digital & Data community, you’ll help clients navigate emerging technologies, evolving customer expectations and the rapid pace of digital change. This is a role for someone who thinks differently inventive, analytical, curious, entrepreneurial and comfortable shaping direction even when the path is unclear. 

Your work will span early discovery, insight generation, opportunity framing, proposition definition, AI‑enabled strategy work, and storytelling for senior audiences. Sometimes you’ll work autonomously on strategic challenges; at other times you’ll be embedded in cross‑disciplinary teams alongside designers, engineers and product specialists. 

This is not a purely theoretical strategy role. It’s practical, creative and strategy my nature not always by practice. 

What you’ll do 🌱

• Frame problems, make sense of complex information and define clear strategic options 
• Lead or contribute to digital, AI and experience‑driven strategy engagements 
• Create propositions, narratives, visions and roadmaps that guide long‑term direction 
• Use AI tools (e.g., Copilot, Miro, ChatGPT, Claude, agentic workflows, and other generative tooling) to accelerate research, insight synthesis, scenario exploration and creative development 
• Facilitate workshops and leadership sessions to align stakeholders around decisions 
• Produce compelling storytelling outputs — presentations, narratives, strategic documents — that influence at senior levels 
• Work with design, product and engineering teams to shape strategy that is achievable in practice 
• Identify opportunities for innovation and new value creation across markets and organisations.