Marketing Content Strategist — $0 Healthcare for You and Your Entire Family

About This Role

Senior Content Strategist exists to shape the stories, resources, and thought leadership that help people understand healthcare differently—and trust Redirect Health as a guide in a complex system.

In this role, you will:

• Serve individuals, families, small businesses, brokers, and internal teams through clear, credible, and compelling content
• Be responsible for building and leading a multi-channel content strategy that supports brand trust, organic growth, and the full customer journey
• Directly impact how people discover, understand, and engage with affordable, accessible healthcare

This is a hybrid role for someone who:

• Enjoys strategic storytelling, editorial leadership, and hands-on execution
• Takes ownership and follows through
• Wants their work to have real-world impact

What You’ll Do

In this role, you will:

• Own: The comprehensive content strategy across website, blog, email, newsletters, social media, and long-form resources
• Support: Marketing, sales, and customer success teams with content that educates, builds trust, and supports every stage of the funnel
• Collaborate with: The Director of Growth Marketing, Direct Response Copywriter/Strategist, SEO partners, design, product, sales, and customer success teams
• Improve: Brand consistency, organic traffic, inbound leads, and audience engagement through high-quality, SEO-informed content
• Advocate for: Clear, human storytelling that makes healthcare easier to understand and positions Redirect Health as a trusted voice

A strong performer in this role is known for:

• Creating a consistent, high-quality publishing rhythm across channels
• Translating complex healthcare topics into clear, engaging narratives
• Delivering measurable growth in organic traffic, engagement, and inbound demand

How Success Is Measured

Success in this role is measured by:

• Success in this role is measured by:
• Growth in organic traffic, keyword rankings, and inbound leads driven by content
• Consistency and quality of brand voice across all owned channels
• Engagement metrics such as time on page, content consumption, and audience growth
• Strong collaboration and alignment across marketing, SEO, and paid teams

What We’re Looking For

We’re looking for someone who:

• 5+ years of experience in content strategy, editing, or editorial leadership, ideally in B2C or B2B2C environments.
• Proven ability to create and manage multi-channel editorial plans.
• Exceptional writing and editing skills with strong attention to detail, structure, and narrative cohesion.
• Experience collaborating with SEO teams or agencies; a solid understanding of SEO best practices.
• Strong ability to translate complex healthcare or technical topics into clear, engaging content.
• Comfortable managing multiple projects, deadlines, and stakeholder inputs.
• Experience working with CMS platforms, content tools, SEO software, and cross-functional teams. Including, HubSpot and Birdeye, Sprouts Social.
• Healthcare, insurance, or health tech background is a plus.

Why Join Redirect Health

What “Free Healthcare” Actually Means

When we say free, we mean $0 out of your paycheck and $0 when you need care:

• $0 monthly premiums
• $0 to add your spouse or children
• $0 deductibles (we reimburse them)
• $0 out-of-pocket maximums

This benefit alone can save families tens of thousands of dollars.

What You’ll Earn

• Starting Salary: $85,000
• FREE healthcare for you and your entire family
• Dental & Vision insurance
• Paid time off & sick time
• 401(k) access
• A mission-driven team that believes in doing the right thing

Ready to Make a Difference?

If you’re looking for more than just a job—and want to help reshape how healthcare works for families—we’d love to hear from you.