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Community Relations Director

Full-time Director

Job Overview

Hourly Pay Range: $44-$47

  • Schedule, organize, and conduct tours with prospective resident of independent and assisted living, memory care and skilled nursing.
  • Respond and follow-up with to all walk-ins, phone ins, mail-ins timely and appropriately.
  • Create, plan and implement with Sales and Marketing Team and Program Director events to bring in prospective residents, current leads and professionals such as, but not limited to: seminars, speakers, themed events, and family nights.
  • Develop and maintain a good working relationship with residents, families, and professional providers of care.   
  • Maintain a working knowledge of all software programs.
  • Participate in weekend call coverage in Manager Rotation unless they have a standing schedule that already encompasses one or more weekend day. 
  • Secure the required number of budgeted move ins and achieve net gains each month
  • Treat each inquiry with value.
  • Work closely with the Executive Director and Regional Director of Operations, and Divisional Director of Sales and Marketing in development and implementation of the quarterly marketing plan.
  • Create and implement a strong community outreach program that generate the necessary number of referrals to reach sales goals.
  • Complete quarterly media planning with current vendor on a timely basis. 
  • Keep Executive Director informed of all sales activity daily.
  • Maintain Senior Lifestyle Hot Board/Move in Move out board.
  • Communicate any special needs of the incoming resident to the appropriate personnel.
  • Manage use of sales toolbox.
  • Assure every alternative is considered before closing a lead. 
  • Keep informed of all trends, developments, concepts and techniques in his/her field that affect product.
  • Understand the need of the senior and the aging process.
  • Maintain and work an active, meaningful waitlist. 
  • Visit competitors quarterly.
  • Maintain confidentiality of all pertinent information.
  • Comply with all Senior Lifestyle Policies, cities, state, and federal regulations pertaining to Residents’ accounts as it relates to Medicare, third party billing, etc.
  • Interact professionally and effectively with all levels of the organization, residents, family members, etc.
  • Perform other duties as assigned.
     

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