Full Stack Digital Marketing & In-person Events Coordinator
ContractJob Overview
Who We Are
Shae Group powers Magic University, a living ecosystem of personal transformation—bringing together retreats, Mystery School training, healers’ events, courses, and a vibrant global community rooted in precision human intelligence. We’re AI-first, human-powered, and obsessed with Precision Performance: building systems and content that move people—beautifully, effectively, reliably, and at scale.
Who You Are
You’re a jack-of-all-trades operator who can chat warmly with students as our Magic Genie, spin up funnels in GoHighLevel, run logistics for retreats, package long-form content into sellable courses, and cut sizzle / short / feature documentaries from piles of raw footage—leveraging AI tools at every step. You love ownership, fast turnarounds, and shipping real outcomes that make people’s lives better.
Role Overview
Own day-to-day communications, retreats/events, course productization, social growth, CRM automations, ambassador programs, and AI-assisted video production for Magic University. Work closely with our Master Healer to turn voice-note ideas into reality—pages, videos, assets, and launches.
Responsibilities
- Magic Genie (FB Messenger): 1:1 student comms, reminders, resource sharing, call scheduling; log everything in CRM.
- Retreats & Events: Venue sourcing and negotiation; chefs, AV, transport, itineraries, run-sheets; comms cadence.
- Course Packaging: Break long-form into 12 modules × 4 micro-weeks (48 units); assemble assets; ship product pages.
- Video: Deliver 2-min sizzles, 6–12-min shorts, 60–90-min documentaries, docuseries (AI-assisted).
- Social & Community: Content calendar, creation, growth loops, live coverage, moderation, reporting.
- CRM (GHL): Funnels, products, calendars, automations, deliverability, memberships; data hygiene and attribution.
- Ambassadors: Recruit, enable with kits, track performance; run incentives.
- Lead Gen: Qualify and handoff; maintain clean notes and next steps.
- EA Support: Action voice notes quickly; prepare briefs and follow-ups.
KPIs
- Genie SLA: ≥95% responses within 2 business hours; ≥99% within 24h.
- Retreats: 100% milestone on-time; CSAT ≥4.6/5.
- Course Packaging: ≥8 micro-modules live / month; launch defects <1%.
- Video Output: 1 sizzle + 1 short / month; 1 feature or 2 series episodes / quarter.
- Social: MoM growth ≥10%; engagement ≥7–10%.
- CRM: 100% opps with owner, stage, next step / date; deliverability on benchmark.
Automation: Uptime ≥99.5% (MTTR ≤30 min).
Requirements
Skills & Experience
- 3–5+ years in community / events / marketing operations and content production/post.
- Proven video portfolio (sizzle, short, long-form); strong story sense; expert in Premiere / Final Cut + AI tools.
- Hands-on GoHighLevel (funnels, products, automations, memberships, calendars, LC Phone / SMS).
- Social content production at scale using AI; platform-native fluency (FB / IG / YouTube / TikTok / LinkedIn).
- Event / retreat logistics and vendor management; contract and budget literacy.
Fast, clear English communication; high empathy and service orientation.
Benefits
- Base: USD $1,200–$2,200 / month (experience-based).
- Performance Incentives: Up to $800 / month for KPI over-performance.
- On Target Earnings: USD $2,000–$3,000+ / month.
- Application Process
- Please apply here.
- Sample Demo Tasks may include:
- Sizzle: Cut a ≤2-minute sizzle from any long-form you’ve worked on (or use public-domain footage); include 3–5 bullet notes on your AI tools/process.
- Short: A 6–12 minute story cut; include edit script beats and caption sample.
- GHL Build: A funnel outline (wireframe + automations list) for “Mystery School Module 1” (opt-in → email/SMS → sales page → checkout → fulfillment).
- Retreat Plan: 1-page venue shortlist (budget vs features), comms cadence (T-60/30/14/7/1), and run-of-show sample.
- Genie Transcript: A 10-message FB Messenger sample conversation (supportive tone, resource links, clear next steps).
- Shortlist: will complete a live working session (camera-on required).
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