Business Manager - Field Crops

Role purpose:

• Primary owner of liquidation and collections in Division
• Focus on the required demand generation activity with farmers for the growth of revenue from the sales region.
• Lead team of Territory Managers
• Plan, execute and supervise demand generation activities to dive liquidation
• Target achievement (value, volume), timely collections
• Handle channel inventory
• Phasing, FIFO, Forecasting
• Build and develop relationships with key channel partners
• Identify the right target segments and focus on the grower value propositions which are supported by the required marketing promotional activities.
• Empower and mentor team members
• Managed cross-functional stakeholder relationships
• For seamless operations and support LTO

Accountabilities:

• Business accountabilities at the sales region Level.
• Build and Execute the Sales plan and modus operandi to deliver the sales target for the responsible geography.
• Execute a plan for the growth of the responsible geography, increase market share, and lead growth.
• Ensure that the right people are available to deliver the business aspiration. Have a fully motivated, engaged, and energized workforce.
• Support the Division Managers in improving business contribution and profitable growth through a mechanism of better forecasting and reduced day sales outstanding.
• Deliver a strong channel engagement and campaign plan along with executing the Go-To-Market Strategy for effective business success.
• Ensure demand generation through FTPs, Farm Days, etc.
• Manage relationships with cross-functional teams for support – finance, supply, HR, marketing, etc.
• Any other responsibilities as assigned by a senior manager from time to time including Country/Division projects.