Detroit/Ann Arbor KOA: General Manager

The Mission

The mission of the General Manager is to fully own the success of the campground.

This means leading day-to-day operations, building and developing a high-performing team, and delivering exceptional guest experiences that drive loyalty, revenue, and profitability. You are the on-site leader responsible for bringing the vision for the property to life through disciplined execution, high-energy hospitality, and a well-run, engaging activity program.

*Note: On site housing is available for the General Manager and will be discussed during the interview process.

What Success Looks Like

Property Performance

• Achieves or exceeds key property metrics, including guest satisfaction (gNPS, tNPS) and profitability (NOI).
• Owns the property’s P&L and makes informed decisions that balance guest experience with financial performance.
• Partners with the Campground Operations Coach to set and execute a clear plan for the property, including goals for reviews, satisfaction, and growth.

Guest Experience & Activities

• Delivers a consistently 5-star guest experience.
• Ensures hospitality standards are executed daily, including phone and guest interactions.
• Designs and executes a high-energy, well-organized activity program from season open to close.
• Trains the team to actively generate 5-star Google Reviews.

People & Leadership

• Recruits, hires, and develops a fully staffed team of strong on-site team members.
• Provides clear expectations, consistent coaching, and real-time feedback.
• Builds a positive, accountable, and fun team culture aligned with Team Outsider values.

Operational Excellence

• Executes the operational plan for the property with consistency and attention to detail.
• Ensures full compliance with Home Office processes and standards.
• Manages capital projects on time and within budget.

Systems & Execution

• Is fluent in property systems (K2 or Campspot) and uses data to inform decisions.
• Shows up prepared and engaged in weekly leadership meetings.
• Identifies issues quickly and solves them using available tools and support.

Asset, Risk & Safety Management

• Proactively identifies and addresses operational risks.
• Ensures full compliance with all safety protocols.
• Demonstrates strong stewardship of the property through preventative maintenance oversight.

What You Bring

Core Competencies

• Operational Leadership: Ability to run a complex, fast-paced property and scale operations during peak season without compromising quality.
• Activity-Driven Hospitality: Understands that “fun drives the business” and can create and execute engaging guest experiences.
• People Leadership & Coaching: Builds trust quickly, sets clear expectations, and develops strong teams.
• Financial Acumen: Comfortable owning a property-level P&L and using data to make decisions.
• Crisis Management & Composure: Remains calm and decisive during high-pressure situations.
• Physical Presence: Highly visible on property, especially during peak times, and comfortable working outdoors.
• Execution & Follow-Through: Converts plans into action and consistently follows through.
• Communication & Collaboration: Communicates clearly with team members, guests, Coaches, and Home Office partners.

How You Show Up

• Takes ownership for decisions, actions, and results.
• Maintains professionalism in all interactions.
• Leads in alignment with Team Outsider’s values:
• • e put our team first
  • We make them say WOW
  • We express gratitude
  • We get better everyday
  • We are steadfastly resourceful
  • We give back

Who This Role Is Not For

This role is not for everyone. You may not thrive here if:

• You prefer a predictable work environment over a fast-paced, ever-changing one.
• You are uncomfortable being fully accountable for results.
• You prefer to lead from behind a desk rather than being highly visible on property.
• You are not energized by guest interaction and creating memorable experiences.
• You are not willing to work evenings, weekends, and holidays during peak season.