Senior Product Manager II (Media/Ad Tech/Ad Intel/Analytics)

Nielsen’s mission is to power a better media future for all people and we do that by providing the most accurate, comprehensive, representative measurement of how people sound the world engage with media.

As the Senior Product Manager II for Niesen’s Ad Intelligence product, you will implement the strategic vision and lead the development and execution of Nielsen’s next generation of ad intelligence applications. This is a critical strategic role that will shape the future of Nielsen’s ad intelligence applications, driving innovation and ensuring our product offerings meet the evolving needs of the industry. 

Responsibilities:

• Lead and implement the strategic vision for products within the Nielsen Ad Intelligence applications portfolio, aligning with company goals and market needs.
• Oversee the end-to-end product life cycle, from concept and development to launch and iteration.
• Prioritization of the product roadmap, including a clear understanding of requirements, resources, execution timelines and impact.
• Collaborate with cross-functional teams (engineering, data science, sales and marketing) to deliver cutting-edge solutions.
• Identify market trends, customer needs and competitive landscape to inform product strategy.
• Drive innovation in ad intelligence, planning and ads measurement products, fostering a culture of collaboration and excellence.
• Lead stakeholder communication, including presenting product initiatives and updates to cross-functional leaders and meeting with customers.
• Ensure products are launched on time and within budget, while meeting high-quality standards.
• Establish and track key performance indicators (KPIs) to measure the success and impact of the Nielsen Ad Intelligence applications.
• Ensure efficient and effective product development processes, including agile methodologies and best practices.