MarTech Business Expert

Do you want to contribute to fossil freedom and work with digital marketing? As Martech Business Expert, you will shape Vattenfall’s digital marketing capabilities and play a key role in strengthening our customer experience and commercial performance. 

About the position  
We are looking for a hands-on professional with solid experience in digital marketing and a strong understanding of data management best practices and regulatory requirements. This is a new role, and success requires curiosity, proactivity, and the ability to build and refine structures collaboratively. 

You will drive the development of our future MarTech capabilities and ensure they support business needs, system requirements, and legal obligations. Acting as a bridge between business teams, our compliance organization and IT, you will translate requirements into clear processes and practical solutions. You will work with stakeholders across the Nordic region to ensure our MarTech capabilities are consistent, compliant and scalable. 

Your responsibilities:

• Define and collect business requirements for MarTech capabilities 
• Facilitate and own our Consent Management roadmap, ensuring end-to-end responsibility for the Consent Management solution and related processes
• Train teams, support change initiatives, and embed best practices 
• Support our business teams in ensuring compliance with marketing law and translating regulatory changes into technical requirements, in collaboration with our compliance organization