Senior Media Buyer (Remote/ Part-time) (UAE)

As Senior Media Buyer & Creative Performance Lead, you'll lead strategy and execution, establish a world-class creative testing system alongside our in-house editors and designers, and create repeatable playbooks that fuel future brand launches. This is a rare chance to shape multiple brands in a fast-moving, high-potential beauty space with strong internal creative support.

Key Responsibilities

• Lead full strategy, setup, and daily execution across Meta and Snapchat, including campaign architecture, audience targeting, bidding, and creative deployment tailored to GCC consumers.

• Develop and execute weekly/monthly scaling plans, balancing horizontal (new audiences/markets) and vertical (budget increases on winners) approaches.

• Proactively manage ad fatigue through rotation, refresh, and performance monitoring to maintain stable, long-term results.

• Optimize blended channel metrics (CAC, MER) while ensuring healthy contribution margins at scale.

• Design and implement a structured creative testing framework covering angles, hooks, formats (video, static, carousel), UGC vs. produced, and rapid iterations.

• Analyze performance data to deliver precise, actionable creative briefs and instructions to our in-house video editor (e.g., hook structure, pacing, proof elements, CTA placement).

• Maintain a live content pipeline, testing calendar, iteration backlog, and documentation of key learnings to inform weekly optimizations.

• Leverage AI tools to accelerate idea generation, concept variations, and quick mockups for faster testing cycles.

• Build and own a comprehensive 60-day launch roadmap, including phased budget ramps, KPI milestones (e.g., early CPA targets, winner identification thresholds), and scaling triggers.

• Ensure full tracking readiness (pixel/events, attribution setup) and account hygiene before go-live.

• Lead rapid early testing to identify high-performing creatives and audiences, then transition to aggressive profitable scaling.

• Document the entire process into a repeatable launch playbook for future brand expansions.