Job Overview
- Creative Content Development
- Design flyers, brochures, infographics, and digital assets for workforce programs, job fairs, and events.
- Photograph, record, edit, and produce short-form video content including client testimonials, success stories, and promotional materials.
- Technical Communications
- Utilize interactive maps and dashboards to visualize labor market data, employer locations, and service coverage.
- Support integration of technical tools for presentations, reports, and internal communications.
- Social Media & Digital Outreach
- Manage and grow presence across platforms including Facebook, LinkedIn, Instagram, and YouTube.
- Develop content calendars and social media campaigns aligned with regional workforce goals.
- Analyze engagement metrics and recommend strategies to improve reach and impact.
- Brand & Storytelling Strategy
- Ensure all materials align with the organization's branding and messaging guidelines.
- Collaborate with program staff to identify client stories that highlight the impact of workforce services.
- Interview participants and partners in a respectful, inclusive manner to gather content.
- General Support
- Assist with email marketing campaigns, newsletters, and website content updates.
- Participate in regional events, capturing live content for digital use.
- Provide training or support to staff in basic communications tools as needed.
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