Channel Marketing Manager
Permanent 138000 - 230000 BRL per-year-salaryJob Overview
About Us
Sophos is a global leader and innovator of advanced security solutions for defeating cyberattacks. The company acquired Secureworks in February 2025, bringing together two pioneers that have redefined the cybersecurity industry with their innovative, native AI-optimized services, technologies and products. Sophos is now the largest pure-play Managed Detection and Response (MDR) provider, supporting more than 28,000 organizations. In addition to MDR and other services, Sophos’ complete portfolio includes industry-leading endpoint, network, email, and cloud security that interoperate and adapt to defend through the Sophos Central platform. Secureworks provides the innovative, market-leading Taegis XDR/MDR, identity threat detection and response (ITDR), next-gen SIEM capabilities, managed risk, and a comprehensive set of advisory services. Sophos sells all these solutions through reseller partners, Managed Service Providers (MSPs) and Managed Security Service Providers (MSSPs) worldwide, defending more than 600,000 organizations worldwide from phishing, ransomware, data theft, other every day and state-sponsored cybercrimes. The solutions are powered by historical and real-time threat intelligence from Sophos X-Ops and the newly added Counter Threat Unit (CTU). Sophos is headquartered in Oxford, U.K. More information is available at www.sophos.com.
Role Summary
Sophos is seeking a Channel Marketing Manager based in Brazil to lead in-market channel execution as part of the LATAM marketing strategy. Brazil is a priority growth market requiring strong local execution, tight sales alignment, and clear performance visibility.
This high-accountability individual contributor role is responsible for executing channel marketing programs that drive revenue, strengthen partner activation, and improve campaign follow-up across Brazil. The role works closely with Brazil Sales leadership, regional Channel teams, distributors, and the LATAM Marketing Director to ensure consistent execution, ROI measurement, and alignment with regional objectives.
Success will be measured by:
Improved campaign follow-up and sales alignment
Increased visibility into Brazil marketing performance and ROI
Consistent execution of localized partner programs
Measurable contribution to partner-driven revenue growth
This role will report directly to the LATAM Marketing Director.
About Us
Sophos is a global leader and innovator of advanced security solutions for defeating cyberattacks. The company acquired Secureworks in February 2025, bringing together two pioneers that have redefined the cybersecurity industry with their innovative, native AI-optimized services, technologies and products. Sophos is now the largest pure-play Managed Detection and Response (MDR) provider, supporting more than 28,000 organizations. In addition to MDR and other services, Sophos’ complete portfolio includes industry-leading endpoint, network, email, and cloud security that interoperate and adapt to defend through the Sophos Central platform. Secureworks provides the innovative, market-leading Taegis XDR/MDR, identity threat detection and response (ITDR), next-gen SIEM capabilities, managed risk, and a comprehensive set of advisory services. Sophos sells all these solutions through reseller partners, Managed Service Providers (MSPs) and Managed Security Service Providers (MSSPs) worldwide, defending more than 600,000 organizations worldwide from phishing, ransomware, data theft, other every day and state-sponsored cybercrimes. The solutions are powered by historical and real-time threat intelligence from Sophos X-Ops and the newly added Counter Threat Unit (CTU). Sophos is headquartered in Oxford, U.K. More information is available at www.sophos.com.
Role Summary
Sophos is seeking a Channel Marketing Manager based in Brazil to lead in-market channel execution as part of the LATAM marketing strategy. Brazil is a priority growth market requiring strong local execution, tight sales alignment, and clear performance visibility.
This high-accountability individual contributor role is responsible for executing channel marketing programs that drive revenue, strengthen partner activation, and improve campaign follow-up across Brazil. The role works closely with Brazil Sales leadership, regional Channel teams, distributors, and the LATAM Marketing Director to ensure consistent execution, ROI measurement, and alignment with regional objectives.
Success will be measured by:
Improved campaign follow-up and sales alignment
Increased visibility into Brazil marketing performance and ROI
Consistent execution of localized partner programs
Measurable contribution to partner-driven revenue growth
This role will report directly to the LATAM Marketing Director.
What You Will Do
- Channel & Partner Marketing Execution
- Execute strategic channel marketing plans to drive partner revenue and market growth in Brazil
- Manage MDF programs end-to-end (planning, approval, execution, tracking, ROI analysis)
- Support distributors and partners in building and executing MDF-backed marketing plans
- Drive awareness and demand campaigns with distributors and key partners
- Execute partner-focused initiatives including webinars, email campaigns, sponsorships, content marketing, and event-based lead generation
- Manage Sophos Rewards and incentive programs, tracking participation and ROI
- Use AI-driven tools to streamline workflows, analyze partner performance, and scale execution across multiple partner programs without sacrificing quality or impact.
- Sales Alignment & Performance Visibility
- Partner closely with Brazil Sales leadership to align marketing programs with pipeline priorities
- Improve campaign follow-up processes and lead visibility
- Support tracking and reporting of Brazil channel marketing performance (lead imports, attribution clarity, ROI visibility)
- Provide regular performance insights and updates to regional stakeholders
- Events & Partner Activation
- Plan and execute partner and company conferences, seminars, and field events
- Support recruitment and activation of new service provider partners through targeted marketing programs and events
- Coordinate with external vendors to execute campaigns and events within approved budgets
- Localization & Communications
- Coordinate PT-BR localization of marketing materials to ensure timely, relevant execution
- Support partner communications across email, newsletters, webinars, partner portal, and app
- Drive awareness of Sophos’ award-winning partner program and next-generation cybersecurity solutions
- Travel requirement: Approximately 15%
What You Will Bring
- 3–5 years of experience in marketing or channel marketing (technology or cybersecurity experience preferred)
- Proven ability to build and execute marketing plans that drive measurable results
- Strong understanding of channel ecosystems and distributor/partner engagement
- Ability to operate effectively in a fast-paced, high-growth environment
- Strong organizational skills with high attention to detail and accountability
- Demonstrated ability to build credibility with partners, distributors, and sales teams
- Entrepreneurial mindset with a desire to make measurable business impact
- Strong written and verbal communication skills
- Experience using AI-powered tools and automation to improve efficiency, generate insights, and enhance execution across marketing programs
- Bachelor’s degree required
- Fluent Portuguese (required)
- Professional English proficiency (required)
- Spanish strongly preferred
Languages:
What's Great About Sophos
- A collaborative culture built on innovation, shared vision, and team spirit
- Employee-led Diversity & Inclusion groups, including Sophos Women in Tech
- Sustainability initiatives through the Sophos Environment Network
- Annual global charity and volunteer initiatives
- Global mental health days and employee wellbeing programs
- Employee rewards including a complimentary annual Calm subscription
Our Commitment to You
We’re proud of the diverse and inclusive environment we have at Sophos, and we’re committed to ensuring equality of opportunity. We believe that diversity, combined with excellence, builds a better Sophos, so we encourage applicants that can contribute to the diversity of our team. All applicants will be treated in a fair and equal manner and in accordance with the law regardless of gender, sex, gender reassignment, marital status, race, religion or belief, color, age, military veteran status, disability, pregnancy, maternity, or sexual orientation. We want to give you every opportunity to show us your best self, so if there are any adjustments we could make to the recruitment and selection process to support you, please let us know.
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Ready to Join Us?
At Sophos, we believe in the power of diverse perspectives to fuel innovation. Research shows that candidates sometimes hesitate to apply if they don't check every box in a job description. We challenge that notion. Your unique experiences and skills might be exactly what we need to enhance our team. Don't let a checklist hold you back – we encourage you to apply.
What's Great About Sophos?
· Sophos operates a remote-first working model, making remote work the primary option for most employees. However, some roles may necessitate a hybrid approach. While we are a remote first organization, applicants must have legal authorization to work in the jurisdiction where the position is posted, without requiring employer sponsorship.
· Our people – we innovate and create, all of which are accompanied by a great sense of fun and team spirit
· Employee-led diversity and inclusion networks that build community and provide education and advocacy
· Annual charity and fundraising initiatives and volunteer days for employees to support local communities
· Global employee sustainability initiatives to reduce our environmental footprint
· Global fitness and trivia competitions to keep our bodies and minds sharp
· Global wellbeing days for employees to relax and recharge
· Monthly wellbeing webinars and training to support employee health and wellbeing
Our Commitment To You
We’re proud of the diverse and inclusive environment we have at Sophos, and we’re committed to ensuring equality of opportunity. We believe that diversity, combined with excellence, builds a better Sophos, so we encourage applicants who can contribute to the diversity of our team. All applicants will be treated in a fair and equal manner and in accordance with the law regardless of gender, sex, gender reassignment, marital status, race, religion or belief, color, age, military veteran status, disability, pregnancy, maternity or sexual orientation. We want to give you every opportunity to show us your best self, so if there are any adjustments we could make to the recruitment and selection process to support you, please let us know.
Data Protection
If you choose to explore an opportunity, and subsequently share your CV or other personal details with Sophos, these details will be held by Sophos for 12 months in accordance with our Privacy Policy and used by our recruitment team to contact you regarding this or other relevant opportunities at Sophos. If you would like Sophos to delete or update your details at any time, please follow the steps set out in the Privacy Policy describing your individual rights. For more information on Sophos’ data protection practices, please consult our Privacy Policy Cybersecurity as a Service Delivered | Sophos